Julie Leung is up on stage now to present her keynote Starting with Fire: Why Stories are Essential and How to Blog Effective Tales. Julie always has an interesting presentation so this should be good.
- Just as she did at Gnomedex, Julie has started by sharing a story from her past, using pictures to illustrate her words. I’ll pick out some of the key quotes from her story.
- “We are surrounded by stories. Nature reveals why stories are important.”
- “It is in our nature to seek stories. We are our stories.”
- “Stories can be indirect, yet powerful. Stories are perfect for complexity.”
- “Stories are tools of change.”
- “Stories heal us emotionally.”
- “We come together around stories. They continue culture, and they change culture.”
- “Stories are essential because stories are essentially human.”
Julie is now sharing some of her principles for blogging stories:
- What is a story? They usually have a beginning, a middle, and an end. However “one way”, is for traffic signs! She highlight’s Robert McKee’s book “Story”.
- Change the familiar! Avoid cliches, but also try to take the ordinary and give it new color and new meaning.
- How to begin? When beginning a story, listen and link to others.
- Take notes. Include sensory details.
- Use the power of pause, blank space, etc.
- Blogging has a freedom you can’t find in other places – a story can be any shape or size. You can break a story into many pieces, and each can become a blog post.
- Hiding! Make it suspenseful, as in life, we don’t know all of the story until the end.
- Experiment to continue growing as a blogger.
- Voice comes naturally, and you’ll find it as you experiment and share your stores.
- Have fun, be creative, and play.
- It’s the raw and sometimes the imperfect that speaks to us the most.
- Linking and commenting make stories real. The story is corrected, confirmed and can lead to collaboration. It takes two to make a story, the teller and the listener.
- Blogging is transforming story telling.
- Be generous and creative with links; they can add another dimension to stories.
Now Julie is sharing some examples of blogging stories:
- theworldisnotflat.com
- www.blogs.salon.com/0003522/
- mysonnicholas.blogspot.com
- www.2020hindsight.org/category/1945
- evelynrodriguez.tyepad.com
- ferrytale.blogspot.com
- postsecret.blogspot.com
- unkemptwomen.blogspot.com
Julie says: start with fire, start with the hearth.