Engadget Numbers and Misconceptions

Post ImageAs you probably know, Engadget is one of my favorite blogs. I read it all the time because I know I’ll find something new and interesting. And as last Tuesday proved, I’m not the only one who reads Engadget! It has been widely reported that Engadget had 10 million page views that day (with CES and the Steve Jobs keynote going on). Managing editor Ryan Block says the numbers were actually higher than that, and sets a few things straight:

Again, we quoted that traffic was “into 8 figures”, counting the rest of the Engadget network (Mobile, HD, Japanese, Chinese, and Spanish) and that’s even more still. I’m not going to discuss numbers, but I was very proud of what we accomplished, and I’d have been proud if we only did 10m.

He also says they had increased uniques, suffered absolutely no downtime, and attributed most of the reliability and performance to WIN’s Blogsmith platform. Whatever the actual details, it’s clear that Engadget did amazingly well on Tuesday.

Congrats to Ryan and team, and keep it up!

Read: Ryan Block

Ethics, bloggers, and mainstream media

In the last couple of days CNET has come under fire for stealing a story that was scooped by popular gadget blog Engadget. As Jason Calacanis explains:

So CNET’s Gamespot and News.com finally gave credit to Engadget after
stealing their big scoop about the XBOX 360. CNET lifted the photos
from our site (we have technical proof) and didn’t even bother to ask
or give credit. That’s low.

Of course, CNET not putting this up earlier today cost us hundreds of
thousands of page views which results in a loss of hundreds-if not
thousands-of dollars. Not to mention the fact that CNET takes credit
for the story with their readers.

While CNET did give credit to Engadget, they did not print a
correction. I think that’s rather unfortunate, and it has even prompted
some in the blogosphere to say that a boycott of CNET should take place.
I’m of the opinion that bloggers should not boycott CNET, but rather,
they should continue to call out MSM when they fail to properly credit
sources. That’s how the blogosphere built such a reputation (remember
Rather anyone?), so why change now?

In a somewhat related story, Wired News yesterday released their Source Review:

MIT Technology Review Online on March 21 retracted two stories written
in whole or in part by Michelle Delio, citing the publication’s
inability to confirm a source. On April 4, InfoWorld edited four
articles by Delio to remove anonymous quotes.

Wired News has published more than 700 news stories written by
Delio (under the names Michelle Delio and Michelle Finley) since 2000.
In April, we assigned journalism professor and Wired News columnist
Adam Penenberg to review recent articles written by Delio for Wired
News.

The article goes on to ask for help with the articles Delio wrote
for which sources are still questionable. I think that’s great. If
Wired can launch an investigation into one of their writers, clearly
CNET could have printed a correction.

Read: Engadget