One of the cool things about having a bigger audience for my blog than just friends and family is that occasionally I get some free stuff sent my way. For example, I have received a bunch of Nacho Libre (IMDB, RT) marketing swag over the last couple weeks, so I thought I’d share it with you. The movie which stars Jack Black opened on Friday night, by the way.

Seems the good folks at Paramount are banking on the movie’s soundbites to drive traffic. I got a DVD with the trailer, and a CD that contained sound clips from the film. I also received a sort of “introductory” letter, which is big on using phrases from the movie. Here’s an excerpt:

This is your ticket to get your “stretchy pants,” so “join us in our quarters this night for some toast,” and “be the gatekeeper of your own destiny and enjoy your glory day in the hot sun.”

Here are some of the other things I received:

• Nacho Libre Bobblehead
• Espirit Water
• Some sort of Mexican bingo game
• Nacho Libre fabric bags (which most everything came in)

I think my favorite item is the bobblehead – it’s pretty cool actually! There’s a few more pictures in my Nacho Libre Swag photo set.

The funny thing about the swag is that it didn’t compel me to see the movie (at least I haven’t gone yet). From the moment I saw the first preview a few months ago, I had pretty much tagged the movie as worthy of a DVD rental but maybe not a theatre visit. I guess first impressions really do matter!

Read: Nacho Libre