Via colin, I came across this CNN article from today on podcasting – ‘Podcasting’ takes broadcasting to the Internet. Cited is Craig Patchett of the GodCast podcast, Adam Curry, and the sidebar has links to iPodder and PodCast Alley.
It has the potential to do to the radio business what Web logs have done to print journalism. By bringing the cost of broadcasting to nearly nothing, it’s enabling more voices and messages to be heard than ever before.
The article is pretty well written I’d say, even though it still spends a lot of explaining just what podcasting is. It also makes the bold claim that “Podcasting isn’t likely to threaten traditional broadcasting any time soon”, citing the number of digital music players compared to radios. What about growth rates? Who buys a radio anymore? I don’t think I ever have – the radio comes in my alarm clock, or now, in my MP3 player.
Anyway, worth a read!
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Actually, this is an Associated Press article and therefore it’s appearing in newspapers all across the country, where for many (radio owners) it will be their first exposure to podcasting. So the explanation of podcasting is important, while redundant for the rest of us. Bearing that in mind, I thought it did an excellent job of introducing middle America to podcasting.
Hey Craig, thanks for the comment! You are correct, I didn’t realize it was an AP article. What I didn’t like I suppose is that they titled the article something other than "introduction to podcasting" but gave very little information related to the actual title.
I didn’t notice that CNN had changed the headline. Most of the media see to be going with "Podcasting Lets Masses Do Radio Shows," which is much better suited to the article. You can see some of the media links at Yahoo:
http://tinyurl.com/5b5r5
Thanks for the link. Yes I agree, that headline is much better! With the CNN headline I was expecting more of a radio-station slant, with some industry executives or something. Wishful thinking perhaps!