Go to Google and run a search for “britney spears”. Or, if you’re lazy, click here. See what the number six result is? Yep, that’s a Google page. It’s significant, because the pop princess is the 16th most popular search term on the web. Millions of people search for britney spears on Google. It’s also significant because the page is usless.
So why does Google rank so high for this search? A combination of two things. First of all, Google needs to upgrade their algorithms – or else MSN/Yahoo will easily surpass them. Secondly, Google should follow their own best practices! They basically invented the rel=”nofollow” tag which would have prevent their page from appear in the top ten, so why aren’t they using it?
Either it’s an honest mistake, or the whole “do no evil” mantra has gone to the crapper. For more on that, visit FuckedGoogle.com.
Read: Stephan Spencer
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