Am I the only one who cannot open a box of KD?

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You might think that is a funny question to ask, but I am serious. On the side of every box of Kraft Dinner, there is a little tab with a message that reads:

Press in tear back top/Enfoncer et tirer vers le haut

Problem is, it never works. I can never get the tab to push in. I have even tried using a knife to cut the edges of the tab in order to push it in, and it still doesn’t work properly. As a result I always end up fighting with the top of the box.

  

What’s the point of having the message if it doesn’t work?

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Published by Mack Male

Mack is on a mission to change the world through code and prose. An entrepreneurial journalist based in Edmonton, Alberta, Canada, Mack is the co-founder of Taproot Publishing, a digital publishing company that helps communities understand themselves better.

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3 thoughts on “Am I the only one who cannot open a box of KD?”

  3. I know this is an old post but there is truth behind this question. Problem is someone at kraft who designed the product box should have placed the open tab on the other side of the box. It is currently on the side where it is glued together (seam) bad design too expensive to change.

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