Edmonton Media Organizations on Twitter

Given the recent interest in Twitter from the local media, I thought it would be a good idea to take a look at which of the organizations are on Twitter and how they use it. Back in November I wrote about local news organizations and their use of social media. At that time, only the Edmonton Journal and iNews880 were on Twitter.

Things have definitely changed!

Here are the local news organizations (and their representatives) I know about on Twitter (numbers retrieved on 3/3/2009 at 12:30 AM):

Which media organizations are missing? Lots:

  • Edmonton Sun
  • CityTV Edmonton – though there are @axfergie, @meagankelly, and @KMPhotographer
  • Edmonton Examiner
  • Vue Weekly – I setup a placeholder account: @vueweekly
  • SEE Magazine
  • Avenue Edmonton
  • 24 Hours
  • 630 CHED – there is a placeholder account, @630CHED, but their efforts are focused on the iNews880 account
  • CKUA – though there is @kevinckua
  • Most other radio stations: Team 1260, 91.7 The Bounce, 96.3 Capital FM (added above), EZ Rock 104.9, CISN Country 103.9, 100.3 The Bear, Magic 99, etc.
  • Edmontonians Magazine
  • Venture Publishing magazines (maybe) – though there is @VentureMags, @RachelatVenture and @RuthatVenture

From this we can identify a few trends:

  • Most accounts were only recently created, and there are still lots of organizations not yet on Twitter.
  • Most of the active accounts are updated automatically using twitterfeed.
  • Most organizations have an “official” account that is treated like a bot, and employees have the more personal, interactive accounts.
  • Most accounts don’t follow back. The one notable exception is @iNews880.

I’m not sure how long I’ll wait before revisiting this list, but I’m pretty sure the number of local media organizations using Twitter will continue to increase. There’s definitely some concern in the community that by simply broadcasting, the local media aren’t using Twitter as effectively as they could be. I still think there’s value in having them on Twitter though.

UPDATE (3/5/2009): Very quickly others are joining! Here’s 91.7 The Bounce: @917thebounce, @onair1980, @carlykincaid

State of the Edmonton Twittersphere – February 2009

Welcome to the second State of the Edmonton Twittersphere, my look at the intersection of Twitter and Edmonton. You can see last month’s stats here.

The source of this data remains the same. Using Twitter Search I collected anything posted by Edmontonians, or about Edmonton. If a user has his or her location set to Edmonton, St. Albert, Sherwood Park, Leduc, Nisku, Stony Plain, or matching lat/long coordinates, they are considered an Edmontonian. If a tweet is “about Edmonton” it contains either the word Edmonton, the #yeg hashtag, or both.

There was confusion about which numbers were local or general in last month’s post, so I’ve focused in on local numbers this time. For February 2009:

# of local users: 1314 (an increase of 54% over January)

To clarify, that means there were 1314 users who posted at least one tweet in February 2009 with their location set to something that makes them an Edmontonian as described above.

# of tweets by local users: 72748
# of tweets by local users containing #yeg: 2489 2231
# of tweets by local users that were replies: 29282 28212
# of tweets by local users containing links: 16922 13318
# of tweets by local users that were retweets: 1577 1468

This graph shows the (incorrect) above numbers compared to the same numbers from last month:

Of the 463 additional local users I identified in February, only 320 were new accounts created during the month. The other 143 users had existing accounts and either didn’t post in January, or only changed their location to something matching a local user in February. This graph shows the new user creation by day:

On the 18th, Twitter added a new property to the results returned by Twitter Search – the source. That means I was able to identify the clients that local users use most when posting updates. The top five are: web, TweetDeck, twitterfeed, TwitterBerry, and twitterrific. Note that web source actually includes all unidentified API calls too.

Some other interesting statistics for the month:

  • The ten most active local users (most tweets first): fcedmonton, angelzilla, britl, mastermaq, justNICKI, adampatterson, Pat_Lorna, foomanizer, AndyGroenink, and JodieGiese.
  • Just over 55% of all local tweets were posted between 9 AM and 5 PM.
  • Local users posted roughly 1.8 tweets per minute in February.
  • The day with the most local tweets posted was February 26th at 3742. On average, 2598 local tweets were posted each day. 
  • Of the 29282 replies posted by local users this month, 13141 or 45% were to other local users.
  • Just 343 local users posted 50 times or more this month. In comparison, 164 local users posted just once this month.

And finally, the top ten users in Edmonton (as of March 1st) by # of followers: Pat_Lorna, mastermaq, LesM, redneckmommy, cleversimon, melanienathan, babyrumps, saralees, jerryreeder, revtrev

I knew the number of local users would increase this month, but I had no idea by how much. With a sudden interest in Twitter in the local media, I expect the growth for March to be even larger.

I hope you enjoyed this unscientific look at the Edmonton Twittersphere! I have done my best to provide accurate numbers, but I can’t give any guarantees. If you have any suggestions or other feedback, please let me know.

UPDATE: Great suggestion from @britl – the total number of twooshes (tweets that are exactly 140 chars) posted by local users in February 2009: 2233

Notes for 3/1/2009

Here are my weekly notes:

Edmonton Notes for 2/28/2009

Here are some Edmonton-related things I found interesting this week:

Where’s the Edmonton version of Illuminate Yaletown?

While in Vancouver last weekend, Megan and I went to check out an event called Illuminate Yaletown. Sponsored by the Yaletown Business Improvement Association, the event featured light-as-art installations spread throughout the heritage district. From the website:

Featuring light installations designed and developed by artists and architects, pyrotechnics, fire dancing, cutting edge music, interactive activities and a display of illuminated ice sculptures, Illuminate Yaletown shows off Vancouver’s hippest community in a whole new light!

We were impressed by what we saw! We started with the fire dancing and illuminated ice sculptures, and then made our way to the BMW Mini dealership that had been filled with lights. We saw another display where a video camera on the ground was projected up onto the side of a building. Down a little further were some illuminated windows with silhouettes moving about inside. There were lots of people walking around, taking in the sights!

Illuminate Yaletown

Illuminate Yaletown was developed to “brighten up a gloomy winter evening” and is the only outdoor event taking place in Vancouver at this time of year. Sound familiar? I immediately thought of Winter Light. This event sounds exactly like the kind of thing you’d expect to be a part of Edmonton’s new winter festival. But it’s not.

The closest thing is Illuminations, taking place on March 21st in Churchill Square. It too will have fire and projected light. The big difference is that it takes place only in Churchill Square. What I really liked about Illuminate Yaletown is that it got people walking around, so they could check out the buildings, shops, and restaurants in the area. It was a great combination of interesting art and community exploration and discovery.

I’m hopeful that next year’s Winter Light festival will include something similar.

You can see the rest of my photos from Illuminate Yaletown here.

Twitter, Google, and search

For some reason, the “Twitter is a Google killer” hyperbole has sprung up again in the last week or so. And this time, there are some important thought leaders like John Battelle chiming in. Here’s what he wrote in a post called “Twitter = YouTube”:

So why did Google really buy YouTube? My answer, which of course looks brilliant given it’s 20/20 hindsight: YouTube was a massive search asset. Fast forward to today. What’s the most important and quickly growing form of search on the web today? Real time, conversational search. And who’s the YouTube of real time search? Yep. Twitter.

I’ve been writing about Twitter Search since the early days of Summize – I’ve always loved it. It’s no surprise to me that others are finally starting to see the value in it. Here’s what I wrote in October, for instance:

Lots of people already contribute to the noise on Twitter, and I think their user base will only continue to grow. So they’ve got that covered. Increasingly it seems that Twitter is working to extract value from that noise. That’s the area they need to focus on most.

The improvements to Twitter Search have been minimal – the addition of the “source” parameter to results, and testing integrated search on the main website. I’d love to see some additional improvements to the service.

Others who have discussed the “Twitter threat to Google” idea include: San Jose Mercury News, Fimoculous, Search Engine Journal, and The Blog Herald. AllFacebook looks at it from another angle.

What should you take away from this? Essentially, that Twitter Search is becoming increasingly important. If you’re not already using it, start now. And don’t expect Google and others to ignore it forever.

Introducing dEdmonton – Canada’s Halloween Festival

Tonight was the kick-off meeting for dEdmonton, a new festival to celebrate all things Halloween! dEdmonton grew out of Christian Nelson’s presentation on reclaiming the word “deadmonton” as well as a general desire to celebrate Halloween and everything that goes along with it. The goal is to become Canada’s Halloween Festival, and for Edmonton to be known as the Halloween Capital of North America!

That won’t happen right away, of course. This year the focus is on establishing the brand and setting the stage for bigger and better things in the years to come. Tonight we introduced the name and nearly-finalized logo:

About thirty people attended the meeting to learn more about the idea and to offer their support. Another thirty or so couldn’t make it tonight but are also enthusiastic about the festival. I was fortunate to get involved back in November, and have been helping with the web side of things. The website will be especially important this year as our primary platform for tying the various Halloween events together. We’ve got some cool stuff in the works for it.

Our Co-Coordinators, Darryl Plunkie and Christian Nelson, have done a fantastic job of getting the right people together to get dEdmonton off the ground (the group is affectionately known as the Council of E-ville – Derek Clayton and Kenn Bur are also leading the charge, and Kevin Nienhuis and myself have been helping where we can). They’re really inclusive, and are eager to talk to anyone interested in the idea. It’s worth noting also that everyone involved so far has been volunteering their time! It’s quite impressive to see how far we’ve come in such a short period of time.

dEdmonton 2009

The main event will be 13 Days of Mayhem, running from October 19th until October 31st, 2009. The idea is to connect with the many Halloween-related events that already take place in Edmonton and area, to pool resources and do some cross-promotion. Let’s make people aware of all the cool things that already happen, and set the stage for an even bigger and better dEdmonton in the future!

What happened to the ‘a’?

You might be wondering why it’s called ‘dEdmonton’ and not ‘deadmonton’. A lot of thought went into that decision:

  • If we’re reclaiming the word, let’s get rid of the negative connotation that “dead” carries
  • dEdmonton is a new word, something that’s unique (and not already used elsewhere on the web)
  • dEdmonton is just Edmonton with a ‘d’ in front of it – we want this to be a showcase for the city

At first I wasn’t sure how I felt about ‘dEdmonton’ but now I really like it. I think it was the right decision, for sure.

How can you help?

This event is still in the early stages of planning, so if you have any ideas, feedback, or even just random thoughts, send them to info@dedmonton.com.

Beyond that, we need you to help us spread the word. We’ve just got a placeholder (and very cool teaser poster) up at http://www.dedmonton.com but we’re already working on a proper site, so check back soon. You can also join the Facebook group, and follow us on Twitter. Tell your friends!

Northern Voice 2009: Passionately Local

Of all the sessions at Northern Voice 2009, I was perhaps most looking forward to the one presented by Briana Tomkinson of Tenth to the Fraser titled Passionately local: blogging about your own backyard. As someone who is definitely passionate about my hometown, I was really curious to learn about the experiences of others.

Tenth to the Fraser is a hyperlocal blog focused on New Westminster, a city in the Vancouver area. Briana talked about some of the motivations behind the site, some of the challenges, and some of the rewards.

Here are some notes I took from Briana’s slides:

  • The Greek Chorus of New West
    • Help the ‘audience’ follow the performance
    • Comment on themes
    • React to the drama
    • Provide insight
  • Passion for community
    • A desire to dig in to a place
    • An itch to uncover more
    • A calling to share the results
  • Everyone blogs from a place. The placeblogger blogs about a place.
  • Hyperlocal made interesting
    • Reveal the character of a place
    • Represent diverse perspectives
    • Keep focus narrow
    • Balanced mix of: aggregating local information, publishing original content, relationship-building
  • Finding your nice within the media ecosystem
    • Befriend the local media
    • Extend traditional news coverage
    • Reveal opinions and perspectives that are missed in mainstream coverage
    • Geek out: food, schools, politics, shopping
  • The Rewards
    • Pride of place
    • Local fame
    • Community
    • Knowledge
    • Giving back
  • Be the change you seek in your community

I really liked Briana’s talk, even though the end was a bit rushed as everyone started asking questions and she ran out of time! There were definitely moments when I thought “I know exactly what she means” and others when I thought “that wouldn’t work in Edmonton”.

With a population of nearly 60,000, New Westminster is about 13 times smaller than the City of Edmonton, and almost 20 times smaller than the Edmonton metro area. So while a single, focused blog in New Westminster probably would work very well, I don’t think it would fly in Edmonton. There’s just too much to write about for a single blog. I think, more than ever, that aggregation is the way to go for a city of Edmonton’s size.

There are some similarities, however. Tenth to the Fraser has started the #NewWest hashtag on Twitter, similar to our beloved #yeg. They seem to write a lot about politics, which is perhaps the most popular topic here too. And they have a relatively small, but rapidly growing online community.

I think there are lots of things that hyperlocal bloggers can learn from Tenth to the Fraser. Check it out, and let me know what you think. The first thing you’ll notice is that the site is free of any advertising. Briana and her team do it because they love their city, not because they’re in it for the money. We could use more blogs like Tenth to the Fraser!

Notes for 2/22/2009

Here are my weekly notes:

  • Just got back this evening from Vancouver. Had a great time at Northern Voice! I’ll write up my post-mortem later this week.
  • I finally got my Dell Mini 9 netbook! It was delivered on Friday, so I haven’t had a chance to play with it yet.
  • Though it didn’t win for Best Picture tonight at the Oscars, The Dark Knight still had some good news this week – it surpassed $1 billion in worldwide ticket sales.
  • This is pretty coo: the hardware behind the newest WordPress.com data center.
  • For some reason, I find myself interested whenever I come across another Dubai-related link. Jason Kottke wrote recently about a post by David Galbraith, and summarized: “What’s the biggest problem with Dubai? It doesn’t have the cultural bedrock needed to support a destination city.”
  • Cool visualization, though I don’t agree with all of them: The Trilogy Meter.
  • My photos from Northern Voice are here, and my photos from Illuminate Yaletown (which I’ll write more about later) are here.

Edmonton Notes for 2/21/2009

Here are some Edmonton-related things I found interesting this week: