Thoughts on the proposed downtown mega-bars from Urban Sparq

The two mega-bars proposed for downtown have been top of mind for many this week. One would have an occupancy of 596 and would be located in the new Fox 2 Tower on 104 Street. The second would have an occupancy of 1,400 and would be located in the old Mothers Music location on 109 Street. If approved, these two mega-bars would represent a significant variance from the current zoning which allow for establishments of 100 licensed seats. CBC has reported that Urban Sparq, owner of Knoxville’s Tavern and The Pint, is the proponent behind both.

So far the opposition to these two proposals seems unanimous. Councillor Scott McKeen has called the proposals “ridiculous”. The Downtown Edmonton Community League has sent a letter expressing its concerns, as have numerous businesses and residents from 104 Street. Many more have shared their thoughts on social media, especially on the 104 Street Facebook page. Given this, it would be extremely bold of chief planner Peter Ohm and his team to approve these variances, or at least the one on 104 Street.

I too am opposed to the proposals, but perhaps not as vehemently as others.

Shopping 104 Street
Shopping 104 Street, photo by EEDC

To me, noise and disorder isn’t really the issue here. Just as I don’t feel any sympathy for the people who buy a house near Anthony Henday Drive and then complain about traffic noise, I don’t feel any sympathy for those who bought a condo in the Fox Towers or any other nearby tower, just a stone’s throw away from the arena & entertainment district, with an expectation of peace and quiet. It’s simply unreasonable. This is the heart of our city and it should be a lively, vibrant place. I’m not saying that downtown should only be for singles or DINKs, but on the spectrum of neighbourhoods in the city I would not expect downtown to be at the slow and quiet end.

I’m also not convinced that a large bar is going to be so much worse than 20,000 people filing out of the arena on a regular basis and into the surrounding area, including plenty of people who have already been drinking all night inside the arena. I recognize that most events will end a lot earlier in the evening than a bar would close, and maybe the impact from arena patrons will be minimal. But I’m not sure that’s a bet I’d make.

We don’t know what kind of establishment would go into the Fox Tower. With an occupancy of 600 it is large, but far smaller than the combined occupancy of Knoxville’s Tavern and Studio 107 (formerly Oil City Roadhouse and Vinyl) at 1,600. Urban Sparq’s other properties include The Pint and Denizen Hall, both of which have much better reputations than Knoxville’s does.

As someone who has lived on 104 Street for five years, I can tell you it’s not always quiet or orderly now. Weekend evenings are frequently full of hollering from the throngs of people moving through the area, and I’ve walked around my share of puke. For the most part however, establishments on our street have been great neighbours. Most of the time you’d have no indication that Kelly’s Pub or Mercer Tavern or Cask & Barrel are on the street. They do a reasonable job of helping to make 104 Street the well-regarded area that it is and the new Purple Flag designation reflects this. I think a community working together to set reasonable expectations can go a long way toward preventing the kinds of issues that so many seem concerned about. But you need to have a dialogue to do that.

I think the way the proponents have gone about this is just ridiculous, and I think as a city we should use this as an opportunity to better define how we expect these sorts of proposals to come forward. Council squandered an opportunity to set expectations about large towers by approving the Emerald Tower last month, so I hope the City doesn’t waste this opportunity to demand more from developers looking to occupy those buildings. It’s unacceptable to avoid engaging the community and it’s even worse to try to hide your involvement altogether. It says a lot about the character of the proponents and is a major reason I am opposed to the proposals.

That said, the response from the 104 Street community thus far hasn’t been great either. The low bar set by the proponent has been matched with a “we must stop this at all costs” kind of approach, including action committees formed in many of the residences along the street specifically to fight this. Where’s the invitation for dialogue? Also, I don’t for a second believe that as many people checked the zoning before they bought into the street as one would gather from reading all the responses. NIMBYism is just as applicable downtown as it is in the suburbs, it would seem.

The most common refrain I have seen from those opposed to the proposal is that it is out of character with 104 Street and could undo the great work that has happened over the last 20 years. I have great respect for everyone who has had a role in making 104 Street what it is today, but to say that one establishment would destroy all of that strikes me as a bit alarmist. Especially considering the number of businesses that have failed on 104 Street or moved elsewhere in just the last five years alone.

The issue is not that a large bar is too dissimilar to the smaller, more intimate venues that we currently have on the street. It’s that a mega-bar like this would probably be more like Knoxville’s Tavern in that it would sit closed most of the time, meaning we’d have yet another downtown street front devoid of life. Paula wrote about this too:

“Giant big-box bars of this type tend to stay closed during the day — and sometimes during most weeknights. They often only open on Friday and Saturday nights. That means big hollow spaces sit vacant much of the week, draining life from the street. That’s not vibrancy at all.”

I get that the folks opposed are not saying they are opposed to vibrancy and business development in general. But it really comes off as, “as long as it’s vibrancy that we approve of.” Again, this could be an opportunity to identify what kinds of businesses we do want on the street and to then do something about it. How can we attract them?

Most of the discussion so far, as above, has been about the proposed bar for the Fox 2. There has been much less said about the bar proposed for the Mothers Music building, even though it is much larger and is potentially even more problematic. Consider that the building Knoxville’s Tavern currently occupies is slated to be demolished to make way for a new development and that the Subdivision and Development Appeal Board dismissed an appeal against the 388-seat Hudson’s that will open just down the block from The Pint on 109 Street. It makes sense to move the 1,000 seat Knoxville’s to the 1,400 seat Mothers Music building rather than to a smaller, more expensive location, and a proposal for a 600 seat bar on 104 Street at the same time seems like a perfect distraction. Instead of discussing whether or not we really want 2,200 licensed seats along the 109 Street strip from Jasper Avenue to 103 Avenue, the discussion is all about the supposed destruction of 104 Street. Which do you think would be worse for cleanliness, disorder, and safety?

On the Edge
On the Edge, photo by Dave Sutherland

Furthermore, there’s a bigger discussion here we should be having about the impact of Ice District. Will event-goers really need additional places to party after the arena closes? Should those places be in the district or elsewhere in the downtown? What is the impact on policing, transportation, and other considerations for each approach? These are all important questions that need exploration.

As I said, I am opposed to both proposals in their current forms. I think they would result in less truly vibrant streets and I think we should make an example of them to set expectations and to encourage higher quality proposals in the future. I am disappointed in the knee-jerk NIMBYism on display here though, and I’m concerned it is distracting us from the bigger picture. I think it is really unlikely the City will approve these variances, and I hope that once the rejections come through, we can continue the dialogue on some of the related and very important questions that these proposals have raised.

Rogers Place Sneak Peek (January 2016)

Today the City of Edmonton offered a sneak peek at Rogers Place, Edmonton’s new downtown arena slated to open in time for the 2016-2017 NHL season (there are 228 days until project completion according to the website). The $606 million project, which includes the arena, winter garden, community rink, LRT connection, and other amenities, has been under construction since March 2014. Today was the first time the public was allowed inside.

Rogers Place Sneak Peek
The Oilers flag at centre ice

I live just a few blocks away so have had an upfront view of all of the construction, but it was neat to get a look inside the building today.

Rogers Place Sneak Peek

I think they were very well prepared to handle a lot of people today, but the cold temperatures probably resulted in a smaller turnout than originally anticipated. I arrived just before 11am and there were a few hundred people in line. When I left about 45 minutes later, there was no line outside.

Rogers Place Sneak Peek

The project is being constructed on 9.5 acres of land right downtown and today we got to look at two elements of it. First, the community rink which will be home to the MacEwan University hockey teams. The rink will feature 1,000 seats for fans, and will be owned and operated by the City of Edmonton.

Rogers Place Sneak Peek

And of course, we got to step inside the main arena itself. Here’s a quick video of the view we had:

The building is 141 feet high, and I really felt that sense of scale today. The bowl feels rounder and more intimate than the current one at Rexall Place, even though the square footage inside the arena is 819,200 square feet compared to Rexall’s 497,700 square feet.

Rogers Place Sneak Peek

The capacity for hockey games is 18,641 but it can stretch to 20,734 in a centre stage concert setup or it can shrink down to about 4,500 for a small concert. Roughly 52% of the seats are in the lower bowl, compared to just 37% at Rexall Place, so more fans will be closer to the action.

Rogers Place Sneak Peek

There will be 56 suites and 24 mini suites in the new arena, plus 4,100 club seats and 1,116 loge seats. Oh, and those seats are all generally wider than the ones you’ll find at Rexall Place.

Rogers Place Sneak Peek
Bob Black explaining some of the features of the arena

Rogers Place is being constructed to the LEED Silver standard, as mandated by the City of Edmonton. There’s about 9,000 tonnes of structural steel and 24,000 cubic metres of structural concrete being used to bring it to life.

Rogers Place Sneak Peek

You can follow the construction at the Rogers Place website, and you can get all the facts on the project here. You can see more photos here.

Northlands Arena Strategy Committee Final Report Released

Today the Northlands Arena Strategy Committee released its final report which includes recommendations on the future of Rexall Place for the consideration of the Northlands Board of Directors. This brings our six month process to an end and I think provides the Board with some actionable, useful insight and analysis regarding what to do with Rexall Place. This is not the end of the road, but I think it is a major step toward resolving this important challenge for our city.

Rexall Place

You can download the full report in PDF here (warning: it’s large). You can also download the more reasonably sized report highlights in PDF here.

We are making two recommendations. Our primary recommendation is as follows:

“The NASC has highlighted that the current scenario surrounding a conflict oriented and competitive model specific to major sports and entertainment venues within the City of Edmonton has stalled progress; there is a need for a new approach. It is recommended that the Northlands Board of Directors consider a collaborative solution for the Northlands arena (Rexall Place) and define this possibility as two party or three party potential outcomes.”

Basically, if there’s a way to find a collaborative model that works, do so. The two party outcome would be a way for Northlands and the Oilers to work together to use Rexall Place in a way that is complementary to Rogers Place. The three party outcome would be an agreement between Northlands, the City of Edmonton, and the Oilers to find an alternative use for the building.

Fortunately, I think significant progress has been made on building the relationships necessary for a collaborative model to work. Here’s what Committee Chair Andrew Ross wrote in his summary (which you’ll find in the report):

“The NASC worked collaboratively and while we did not always agree we respectfully debated to find the right solutions; this final report has achieved consensus of the group. An unintended outcome developed throughout this process is the significant progress made to repair previously strained relationships between members of the Northlands Board of Directors and key stakeholders at the City of Edmonton and the Oilers Entertainment Group (OEG). Special thanks goes to Tim Reid, President and Chief Executive Officer of Northlands; Bob Nicholson, Vice Chairman of the OEG; Simon Farbrother, City Manager; and Mayor Don Iveson who have been willing to take a forward looking approach in the best interest of our city and the sustainability of the Northlands organization.”

If that collaborative approach does not work out, then we feel that the worst thing we could do is nothing. And so our secondary recommendation is vigorous redevelopment:

“If a redevelopment strategy is implemented the Northlands arena (Rexall Place) should be demolished and the land repurposed in a way that would complement the surrounding neighbourhood, act as a catalyst to stimulate development growth, and support the sustainability of Northlands.”

Though we did look at other models, it became clear to us that most of them are not desirable. Nobody wins in a competitive model, going dark would be highly detrimental to the community, and as mentioned, kicking the can down the road is possibly the worst decision that could be made.

The next step now is for the Northlands Board to decide which direction they want to go. I expect they’ll need some time to digest the report and its findings, and with the AGM and election coming up at the end of the month, it’ll likely be the new board that deals with the decision. Northlands has already been undergoing some strategic review and planning and I expect that work to continue into the fall.

I have really enjoyed my time on the Committee. The timelime we were working with was aggressive, but I think that brought an appropriate level of urgency to the process. I certainly learned a lot over the last six months, and I hope that I have made a meaningful contribution. I have quite a bit to say about Rexall Place and this whole challenge which I will share in the weeks ahead. For now, check out the report and let me know what you think!

Recap: Retrofutures – Edmonton’s Omniplex Debate

Last month I attended the first ever Retrofutures event, hosted by the Edmonton City as Museum Project. ECAMP is a project from the Edmonton Heritage Council that aims to tell the stories of the people, places, things, and moments that make Edmonton what it is. Retrofutures is a new event series they are trying to get off the ground.

The topic at this event was was the Omniplex, one of the big ideas that Edmonton was considering in the 1960s and early 1970s as the arena debate of that era raged on. The Omniplex was never built, of course, but that presents an interesting thought exercise – what if it had been built?

“The first Retrofutures project from ECAMP takes the case of Omniplex to explore these and other questions. When the idea was first hatched fifty years ago, Omniplex was one of the boldest ideas in urban planning in Western Canada.”

Dr. Russell Cobb has done some research on the Omniplex and started with a presentation on what the Omniplex was all about, as well as the context of the time in which it was being considered. If you haven’t already done so, check out his extensive piece on the Omniplex at The Wanderer.

Retrofutures: Omniplex

After the presentation, he led a panel discussion which featured Paula Simons and Alex Abboud. It was a great conversation, filled with interesting anecdotes and insights. Alex kind of took the position that we should have built it, while Paula took the opposite view. Much of the discussion centered around the impact the Omniplex might have had on downtown, and that raised all sorts of points about the LRT construction, West Edmonton Mall, etc. We also had a mock vote, to decide if we should have built the Omniplex or not. By a narrow margin, the room voted against the Omniplex!

If I have one criticism of the event, it’s that the Omniplex was talked about as if it was the only thing being considered at the time, when in fact it was just the most audacious in a series of arena proposals that failed before the Coliseum (Rexall Place) ultimately went ahead in the early 70s (it opened in 1974). I think you could look at three different plebiscites to support this.

The first took place in 1963. Voters were asked if Council should borrow $4 million to buy land for a megacomplex (which included an arena) to be built where the Citadel sits today. That vote failed. They were also asked if Council should borrow $10.25 million in debt to build the facility, and that vote failed too.

The second plebiscite took place in 1968. That time, voters were asked if they favored the construction of a “Trade Convention and Sports Complex” at a cost of $23 million to be operated at an annual deficit of not more than $2 million. That vote succeeded.

The third plebiscite took place in 1970 in a by-election, and that one was the Omniplex decision. Voters were asked if they wanted Council to borrow $26.4 million to construct the Omniplex – they said no. They were also asked if Council should purchase land north of the proposed site for parking. That vote also failed.

Throughout the decade, a series of arena proposals were put forward by local businessmen and politicians including Sam Hashman and Webb & Knapp. In 1966, after it was condemned by the fire chief, the Edmonton Gardens received a $670,000 renovation, extending its life a little while the arena debate continued. The Oilers moved to the Coliseum for the 1974-1975 season, and the Gardens was eventually demolished in 1982.

Retrofutures: Omniplex

ECAMP has said they plan to hold additional Retrofutures events in the future. Topics could include “what would Edmonton be like if we had not built West Edmonton Mall” or “what would have happened to Edmonton if the freeway through the river valley had gone ahead”. Should be pretty interesting! To find out about upcoming events, check the website and follow them on Twitter.

Have arenas on your mind? Northlands and the Arena Strategy Committee that I am a part of are doing an online survey on the future of Rexall Place. Fill it out and let us know what you think should happen with the arena! The survey is open until January 31, 2015.

Downtown Edmonton’s momentum continues with exciting announcements

What an exciting time for downtown Edmonton! We’re in the height of festival season, with the annual K-Days Parade and Taste of Edmonton both bringing thousands of Edmontonians into the core, and we seem to be in the height of announcement season too. Here’s a look at some of the encouraging downtown-related news that has made headlines over the last week or so:

Jasper House & North on 106 Street

Toronto-based developer Brad Lamb has announced two new condo projects in Edmonton called Jasper House and North. Located on 106 Street at 102 Avenue, the 36-storey Jasper House will get rid of another empty parking lot downtown. Sales are expected to begin this fall, with construction starting next year.

Jasper House

If all goes well with Jasper House, Lamb would undertake North, a 40-storey tower that would be located on 105 Street at 103 Avenue. Together, the two buildings represent about $260 million of investment.

You can register to receive updates on Jasper House here. No website exists yet for the North project.

More: Edmonton Journal, Metro Edmonton

Stantec Headquarters in the Edmonton Arena District

This morning, Stantec announced that their search for a new headquarters has come to an end with the signing of a lease agreement for a brand new building inside the Edmonton Arena District:

“This agreement represents our commitment to the community of Edmonton and the downtown redevelopment,” said Bob Gomes, president and CEO of Stantec. “Our decision is the result of an intensive selection process over the last year, and we are looking forward to moving ahead with design and construction.”

The new building will allow Stantec to consolidate its five current Edmonton locations into one. As the news release says, it’s “a true commitment to the city’s downtown.” The company has about 1,500 employees in Edmonton. Their existing leases are all up by 2019. Back in May, Stantec indicated they had narrowed their search for a new home to downtown.

Proponents of the downtown arena deal will no doubt hail this as a major victory, while critics will point out that we’re simply moving around offices that already existed in Edmonton. I think it’s an encouraging sign for the arena district, and I hope Stantec’s decision will help to attract outside investment as the district evolves. We still aren’t seeing the promised dominoes falling, but at least this is a very encouraging step in the right direction. The Katz Group’s Bob Black said to expect further announcements related to the district, so let’s hope this is a sign of things to come!

The specific location within the EAD site hasn’t been announced, but there’s speculation it could be where the Greyhound Station exists today. Preliminary design work for the new building is underway, and Stantec anticipates sharing more information at a press conference in late August.

More: Edmonton Journal, Metro Edmonton

Alley of Light Pocket Park Redevelopment

Michael Phair has shared an exciting update on the Alley of Light project! The initiative has long wanted to redevelop the pocket park behind the Sobeys building adjacent to Icon I, and it looks like that will finally be happening.

“The City of Edmonton has awarded a contract to Paving Stone Plus and construction will likely begin in the week of July 28-August 1.”

The work involves new paving and stone work, new power distribution, security lighting, and LED bollards, new retaining walls, chairs and tables to seat 64, and landscaping.

Alley of Light Pocket Park

Downtown certainly could use more functional, attractive park space, so this is great to see. Kudos to Michael Phair and the entire Edmonton on the Edge team for persevering! Hopefully Scott Park on 105 Street and 102 Avenue will be moving ahead soon too.

Calgary’s Mainstreet Equity sees downtown opportunity

It’s not clear exactly where in the Edmonton Arena District that Calgarian landlord Bob Dhillon is consolidating land, but a recent article in the Journal highlighted his interest in Edmonton’s rapidly improving downtown:

“While many Calgarians look on with envy as the Edmonton Oilers plan a magnificent new building to play in, landlord Bob Dhillon sees only the opportunity.”

Mainstreet’s Edmonton portfolio currently consists of 3,683 units at 119 sites, according to the article. It’s great to see interest in the Edmonton market from a Calgary-based business!

Downtown Perception Survey

For all of these reasons and more, perceptions about downtown are changing. The Downtown Business Association is hoping to learn more about the opinions that Edmontonians have of downtown and is running an online survey. Preliminary results show that more than half of respondents say their opinion of downtown has become “more favorable” over the last year. The full results will be released on August 27.

Sign of things to come?

All of these new projects will join existing ones already underway, including the Fox Towers, Ultima, Kelly Ramsey Building, Symphony, new Royal Alberta Museum, and many others.

Kelly Ramsey Building Construction

This is what happens when thousands of people start living in the downtown area. Demand, demand, demand. The next few years are going to be extremely exciting!

Photo Tour: Rogers Place construction is well underway!

Construction is well underway on Rogers Place, and yesterday morning the local media had the opportunity to see the activity from above and up close. You can check out the live view here.

We started off with a trip to the top of the EPCOR Tower. From there, you get an excellent view of the 9.5 acre site. When finished, Rogers Place will be about 60% larger than Rexall Place is today. It’ll seat 18,641 for hockey games, and up to 20,734 in a centre stage concert setup.

Rogers Place Construction Update

The former site of the Staples is now empty, and there was limited activity there yesterday.

Rogers Place Construction Update

The Baccarat Casino remains open, and will remain open for as long as they want. The City of Edmonton owns the land and is now their landlord, but the arena development will not encroach on the area where the casino is in any way. It seems strange to me that it could remain open next to the arena, but apparently there’s a strong possibility that’ll happen.

Rogers Place Construction Update

The LRT station is more or less finished, with just signaling to go. There will be some impact to the station once the 5,300 square foot connection to Rogers Place is constructed.

Rogers Place Construction Update

After the media had assembled, the brief press conference was held. On hand to answer questions were: Rick Daviss, Manager of Corporate Properties at the City of Edmonton; Bob Black, Executive VP of the Edmonton Arena Corporation at the Katz Group; Mike Staines, Construction Manager at PCL; Patrick LaForge, President of the Edmonton Oilers; and Dan Valliant, SVP and Project Executive for Rogers Place with ICON Venue Group.

Rogers Place Construction Update

PCL’s Mike Staines gave an update on the construction taking place. “We have around 30 of 400 columns in place, and two or three elevator shafts today.” There are about 150 craftsmen and craftswomen on site working. The steel and concrete structure will be erected starting this fall with two cranes that are three times the size of the ones there today. That work will take about a year.

Next we hopped on a bus to go across the street to see the construction up close.

Rogers Place Construction Update

The crew had setup a PCL flag to denote where Centre Ice will be. About 80,000 m3 of material will be excavated, with up to 300 truck loads removed each day.

Rogers Place Construction Update

Here you can see how deep they have excavated the site, and also the wall that has been setup to separate the arena project from the casino.

Rogers Place Construction Update

About 10,000 pieces of structural steel weighing 9,000 tonnes and 25,000 m3 of concrete will be used in the construction of Rogers Place.

Rogers Place Construction Update

Across the street, there is limited construction activity thus far. Eventually the Winter Garden will cross 104 Avenue, connecting the north and south sites. I expect that’ll be the focus of a future construction update.

Rogers Place Construction Update

Bob Black addressed questions about the arena district right away: “There’ll be much more to come in the coming months as the project evolves. I know that many of you will have questions on the district, and we will be providing details on that very soon. But today, the focus is on Rogers Place.”

Rogers Place Construction Update

Construction has been hugely impactful on the residents of Square 104, but the City of Edmonton’s Rick Daviss said that communication has been good and the City and Katz Group have been quick to take care of any issues that have come up. The City is meeting regularly with residents and business owners in the area.

Rogers Place Construction Update

Rogers Place is slated to open in the fall of 2016. It will bee the first LEED Silver-certified NHL arena in Canada.

Rogers Place Construction Update

You can see more photos of the construction site here.

Green light given for Rogers Place, Edmonton’s new downtown arena

Construction on Rogers Place, the future home of the Edmonton Oilers, will begin in March now that the $480 million guaranteed maximum price has been met. The announcement was made at a press conference today at City Hall that featured a rare public appearance by Daryl Katz.

Downtown Arena Press Conference

The new downtown arena will seat 18,641 for hockey games, and is being described as “the most technologically enabled sport facility in all of North America” (details on what that means are still to come, I presume). The arena is part of a $606.5 million package that includes a community rink, LRT connection, pedway, and the Winter Garden.

The stage today was backed with hockey boards while a face-off circle emblazoned with the Oilers logo sat in front. Giant renderings of the new building flanked each side. Mayor Don Iveson, City Manager Simon Farbrother, Daryl Katz, and Ian O’Donnell from the Downtown Community League (DECL) were the speakers.

Downtown Arena Press Conference

I have to say the press conference seemed a bit over the top for what was announced. It was very unlikely that the guaranteed maximum price wouldn’t be met, and even if it hadn’t been met, that would have been little more than a speed bump. Council would have voted, and construction would have gone ahead one way or another.

Very little that was announced today was new (would it have killed them to talk about the building, even just a little?). Most of the speeches consisted of the various parties involved thanking one another, and extolling how great the new arena will be for Edmonton. And we heard the same old arguments once again. City Manager Simon Farbrother said:

“With this announcement, we are able to announce two very significant goals for this city. The first one this does is helps us on that continued journey of building a great downtown. The second one it does is it supports NHL hockey in Edmonton for the very foreseeable future.”

Nevermind that downtown has been on the upswing for years and that the threat of losing the Oilers was misleading at best.

But those arguments are over and done with – today was about the future, as Daryl Katz said. I suppose his attendance was meant to suggest a sense of finality, but I’m not sure that came across. He certainly didn’t look like he wanted to be there. Sure, he expressed his relief at getting to this point and his thanks to all involved, but he looked and sounded to be going through the motions more than anything else.

Downtown Arena Press Conference

Why was DECL invited to participate? Maybe it was just to play the role of “downtown supporter” in the story. I hope it wasn’t to represent the members of the public that were apparently involved in the decision, because just two or three people on the board were involved. As someone who both lives and works downtown, I don’t feel that DECL represented me in the process (this is a great example of how community leagues are setup to promote “tick the box” public engagement).

But I guess that was the point of today’s event – the process is done, the arena will be built. I’m happy that we’ve reached this point and I do think the arena will have a positive impact on downtown. I have great respect for everyone who has gotten involved, whether it was to support to the project or whether it was to ask hard questions. There are still questions remaining too. Will the remaining government funding be confirmed? What will happen to Rexall Place?

One thing that’s clear is that the arena won’t succeed on its own. It needs a district surrounding it. In his remarks today, Daryl Katz made mention of that development, saying that we can expect to learn more this spring. I have heard the project described as a series of dominoes, with the new City tower following the arena, and more still to fall. I sure hope that’s the case.

Downtown Arena Press Conference

There were a couple of other interesting tidbits of news shared today:

  • Katz Group Executive VP John Karvellas confirmed that the Oilers have an agreement in place to continue playing at Rexall Place until the new facility opens in time for the 2016 season.
  • MacEwan University has come to the table and will be contributing $2 million to the community rink to “increase capacity and improve functionality”.

You can see more photos of the press conference here. The Oilers have audio and video of the press conference available here. The City has made renderings of Rogers Place available here.

Edmonton Vaporware: The Arena District

Though the video game industry probably comes to mind first when you hear the term vaporware, it is increasingly being used to describe announcements and predictions that never come to pass in other industries too. Like construction. The construction of, for instance, big “transformative” projects that will unfold over a number of years. Sound familiar?

arena district

As you know, Edmonton’s shiny new downtown arena is being funded in part through a Community Revitalization Levy (CRL). The idea is that “projects funded by the CRL spark new developments, and property values rise on existing developments.” From the beginning, the arena was sold to Edmontonians as a catalyst for additional downtown development. It was clear that additional development would be part of the success of any deal. Here’s what the Katz Group’s Bob Black told the Journal in February 2010:

“In order for citizens of the city to have a reasonable assurance that the community revitalization levy debt will be retired by the city, then you have to have that collateral development.”

Even earlier than that, in September 2009, the Downtown Business Association’s Jim Taylor was arguing for ensuring that surrounding development took place:

“Somebody has to say that they’re building a casino or a hotel there, and you don’t get any money from the CRL unless those projects are part of it. So that funding is only available if those projects are there. It’s not, ‘We’ll do a CRL and hope that those projects are there. It’s: ‘The CRL is not available, the money is not borrowed, unless those specific developments are there too.'”

Of course, he and many other business leaders softened their stance over the years and no such requirement was ever put in place. In fact, I’d say the volume about what would be built was turned up, though details and commitments were always lacking.

In January 2011, U of A provost Carl Amrhein talked about the creation of “a university village” for student housing as part of the district. Also that month, local realtor Terry Paranych said if the arena goes ahead, he’d “build two condo towers, one 40 storeys, one 50 storeys.”

In December 2012, the Katz Group and its partner WAM Development Group stopped talking about individual projects and promised something much grander:

“If a new arena is approved, the Katz Group and partner WAM Development Group hope to push ahead this spring with $2-billion worth of nearby development, including 28 and 32-storey office towers. Plans also include two 35-storey or taller condominium highrises, a 10-storey condo building, a 26-storey luxury hotel and other commercial space along with a proposed open-air Oilers Plaza.”

Another article discussed potential tenants:

“Main anchor tenants are expected to include a VIP theatre complex, a grocery store and the headquarters of a major telecommunications company, according to a 60-page overview of the district by the Katz Group and partner WAM Development Group.”

Yet despite all the hype, there have been no commitments. It’s all just talk. Just vaporware.

In March 2011, the Journal’s Gary Lamphier made this clear:

“Not a single other developer has been willing to publicly commit hard cash toward the project. Despite recent talk from the city’s chief financial officer about proposed hotels, a casino and other projects, she hasn’t identified a single one by name. I’ve talked to roughly a dozen developers, consultants and commercial real estate brokers over the past 15 months in an attempt to flush out anyone who is willing to stand up and be counted as a participant in the arena redevelopment. I haven’t found one.”

The arena deal was finally approved, but still there have been zero commitments. And so we find ourselves in January 2014, clinging to the hope that a new tower for City of Edmonton employees will finally kickstart the development:

“Jim Taylor, executive director of the Downtown Business Association, said putting up an office tower a block from the arena would likely stimulate other development.”

Avison Young’s Cory Wosnack is even more optimistic:

“If WAM and Katz Group are successful (with the office tower proposal) — and I believe there will be an announcement within days — then the hotel deal can be announced, the retail can be announced and the domino effects begin.”

Is anyone still buying this nonsense?

Rogers Place

Perhaps the worst part about the proposed tower is that municipally-owned or leased properties do not pay property tax. Which means that all or most of the tower would not contribute to a lift in taxes within the CRL boundary. That land could have been used for a revenue-generating property instead, one that would actually help to pay down the CRL debt.

What about the Ultima Tower, you say? It was going to go ahead with or without the arena. What about the proposed, 71-story Edmontonian tower? Like the Aurora project before it, The Edmontonian has been vaporware since at least 2007, so there’s no reason to expect anything different now.

We’re being played, and the sad thing is, we’ve seen this story before.

In the world of video games, some have managed to shed their vaporware status and go on to be quite successful. Maybe that should give us hope that the arena district in Edmonton can do the same. Maybe there really is a master plan and an order in which these projects will unfold. But I’m not holding my breath.

UPDATE 2: There was some confusion about the paragraph above on taxation, as you’ll see in the comments below. I received clarification from the City. If the City of Edmonton leases space inside a building owned by a private entity, the space leased by the City is exempt from taxation. The remainder would be assessed and taxed as any other property would be.

Roundup: Edmonton’s downtown arena will be called Rogers Place

This afternoon at Startup Edmonton, Rexall Sports (or should that be the Edmonton Arena Corporation) announced that it has reached a deal with Rogers Communications on the naming rights for Edmonton’s new downtown arena. When it opens in 2016, it’ll be known as Rogers Place.

Rogers Place

Here’s what the folks involved had to say. First, Daryl Katz:

“Today’s announcement helps make the new arena a reality and underscores its potential to make downtown Edmonton a magnet for our community and for new investment by world-class companies like Rogers.”

Here’s what Rogers Communications Executive Vice-President and Chief Marketing Officer John Boynton said:

“Today’s announcement builds on our long-term commitment to the Edmonton Oilers, its hockey fans and our investment in Alberta. Rogers Place will be one of the most technologically enabled stadiums in North America; we look forward to bringing passionate fans a connected game experience powered by the country’s fastest LTE network.”

And here’s what Mayor Don Iveson said:

“This is a great day for Edmonton’s downtown and our city. Rogers Place will become a beacon in our downtown, one that will foster a new sense of energy that will further attract development and investment in the heart of our city.”

Here’s a look at how the arena is envisioned to fit into the new downtown:

The name certainly didn’t inspire everyone, but some were more annoyed by the revenue than the name. Under the terms of the agreement between City Council and Daryl Katz, his Edmonton Arena Corporation (EAC) would receive revenue from the naming rights:

EAC will operate the new arena and pay all operating and maintenance expenses, and will receive all operating revenues, including naming rights and parking revenue.

Of course, no financial terms were disclosed as part of today’s announcement. Rogers said the deal is part of its previously announced investment into Alberta:

Rogers announced on October 1st a $700M commitment over the next four years to further enhance and expand Rogers LTE – Canada’s fastest LTE network, open additional retail locations, fuel business growth and continue to build its presence in sports in Edmonton and across Alberta.

In addition to network enhancements, new retail locations, and new business services, Rogers acquired the official sponsorship and marketing rights for the Edmonton Oilers, Edmonton Oil Kings, and Rexall Place.

Rogers Place

I’m happy that the arena has a name and has moved another step toward becoming a reality, but I do think this is a missed opportunity for Edmonton. Rogers benefits from this deal obviously, but Edmonton doesn’t because “Rogers Place” could be anywhere. This is something we get wrong so often, partly because of our “capital city curse” as I like to call it, but partly because we don’t have a strong brand to hang these sorts of things on. Sure, most arenas and sporting complexes carry a sponsored name, but isn’t that a great opportunity to be different? Instead, it’s all about the money.

David Staples seems to agree with me on this point:

“The first naming of the arena, back in 1974 when it was called the Edmonton Coliseum was the best. That was the right name for our building. It still is.”

Yup. Too bad.

Here’s some other reaction from around the web:

https://twitter.com/OilersNation/status/407971780406435840

https://twitter.com/EricWarnke/status/408089659978571776

https://twitter.com/uncleheth/status/408084022309289985

In a vote on the Cult of Hockey blog, “Rogers Coliseum” seemed to be the favorite choice, ahead of “Some other name entirely” and “Rogers Place” in last. In a poll on Global’s website, more than 60% said they didn’t like the name “Rogers Place”. You can watch an overview of the announcement at CTV Edmonton. Also check out the Huffington Post’s coverage here.

You can learn more about Rogers Place on its new website. You can also follow it on Twitter.