Posts Tagged: branding

Why are there no Canadian brands in the top 100?

BusinessWeek recently released the 100 Top Brands for 2006, using data provided by Interbrand. Of the 100 brands on the list, not a single one is Canadian and I found myself wondering, why not? First, let’s look at how the list is built: To even qualify for the list, each brand must derive about a… Reads more »