Media Monday Edmonton: Update #88

Here’s my latest update on local media stuff:

//platform.twitter.com/widgets.js

You can follow Edmonton media news on Twitter using the hashtag #yegmedia. For a great overview of the global media landscape, check out Mediagazer.

So, what have I missed? What’s new and interesting in the world of Edmonton media? Let me know!

You can see past Media Monday Edmonton entries here.

Make Something Edmonton moves forward with 8 recommendations

Today the Mayor’s Task Force on Image and Reputation submitted its final report to Executive Committee. The task force is better known by its adopted name, Make Something Edmonton. In summarizing the work that has been done thus far and recommending next steps, the report draws the task force to a close and marks the start of Make Something Edmonton as a more official thing. Exactly what that thing is however, must still be determined.

Here are the recommendations outlined in the report (which you can download here):

  1. Adopt Edmonton’s Brand
  2. Open the Make Something Edmonton Office
  3. Preserve and Maintain the Citizen-Driven Focus
  4. Recognize and Reward Excellence: The Builders Prize
  5. Promote a “Make Something” Culture
  6. Appoint a Make Something Edmonton “Champion”
  7. Implement an Image and Reputation Strategy
  8. Create and Activate Ambassador & Mentor Networks

Some of these recommendations are obvious while others are a little more interesting.

The first recommendation would see “Make Something Edmonton” become Edmonton’s “brand platform”, the foundation for an image and reputation strategy. This doesn’t necessarily mean that “Make Something Edmonton” replaces “City of Champions” as some have suggested, but it does assert that the story behind MSE is our brand.

The second recommendation calls for the creation of an organization similar in structure to the Edmonton Arts Council, perhaps operating under the umbrella of EEDC. The purpose of the office would be “to develop the words, the tools, and the expertise” to help existing organizations and Edmontonians in general to launch new businesses, promote events and initiatives, and attract others to our city. It would guide the brand. The third recommendation is obvious and somewhat related, calling for an advisory council with representatives from a broad range of sectors.

The fourth recommendation is to create The Builders Prize, an annual cash prize to recognize MSE projects. “$30,000 will be awarded to one outstanding and completed Make Something Edmonton project. The recipient of the $30,000 prize will then award four $5,000 Catalyst Prizes to other Make Something Edmonton projects in progress.” I love the twist there – the grand prize winner must award the smaller prizes.

The fifth recommendation is again fairly obvious, and also probably the most difficult to action. Some suggestions include offering a MSE award as part of the Awards of Excellence, and embedding “What are you making? How can we help?” on City of Edmonton business cards.

I’m perhaps most excited to see the sixth recommendation, which calls for a “champion” to operate out of the City Manager’s office. This person’s job would be something like an ombudsperson for MSE. They would help navigate City of Edmonton bylaws and rules, and would work to streamline things for future makers. City Manager Simon Farbrother has endorsed this idea.

The seventh recommendation is really for the organization created out of recommendation #2 and its to implement a strategy and communications plan. As a result of this you should see the brand story and image appear throughout communications from all of Edmonton’s prominent organizations, businesses and institutions.

The final recommendation is really something the task force has already been doing. The idea is to create “an informal training program” to go out and tell the MSE story to anyone who will listen. An addition would be the mentor network, made up of people who have already made and built things in Edmonton, to help new makers get their own ideas off the ground.

The report concludes with:

This is only the beginning of Make Something Edmonton. The first phase of our work was to discover the Edmonton Story and to activate it with early adopters. Now we begin to actively find – to use marketing parlance – the “early majority.”

It also promised a new website and advertising campaign to launch this fall.

I feel like the report and recommendations address many of the concerns I raised in my post from July. Executive Committee this morning decided to request that a funding package be put forward as part of the budget in order to move these recommendations forward. I think this is an initiative that deserves ongoing support from the City of Edmonton, even if it ultimately lives with EEDC or elsewhere, and I am optimistic that Council feels the same way.

Kudos to everyone involved with Make Something Edmonton on progressing to this point!

Edmonton Notes for 9/8/2013

Here are my weekly Edmonton notes:

MacEwan University

Here are some upcoming events:

Capilano Park
Great photo of Capilano Park by Robert.

Edmonton Election 2013: Update #4

On tonight’s #yegvote Hangout we had special guest Kathleen Smith join us! You’ll probably know her better as KikkiPlanet, her sassy online persona. We talked all about signs, the race in Ward 5, candidates’ use of social media, and Kathleen’s own political ambitions. It was a fun hour – thanks for joining us Kathleen! Check out the video at YouTube or embedded here:

Here’s my latest election news roundup:

edmonton
Photo by Paul

You can follow Edmonton Election news on Twitter using the hashtag #yegvote and you can see my coverage here.

What have I missed? Let me know!

Disclosure: I’m actively volunteering for Don Iveson’s mayoral campaign.

E-Town celebrates entrepreneurship in Edmonton

e-townNext week a new festival takes place in our city called E-Town. Billed as  “an intensive two-day festival of ideas for entrepreneurial-minded people who get excited by innovation, change and disrupting common thought,” the event is being organized by EEDC and takes place at the Shaw Conference Centre next Thursday and Friday.

“E-Town is built on an existing regional strength—a tenacious entrepreneurial spirit. The festival features not only a reflection on past learnings and stories, but a launching ground for ideas, change, self-growth and relationships. Attendees won’t be disappointed to meet and join the people in their city who didn’t just talk about their business ideas or leave them on a cocktail napkin. They put their ideas into action to get them where they are today.”

Tickets for the event are $299, but the impressive lineup of speakers should make that easy to stomach. You’ll get to hear from musician David Usher, astronaut Chris Hadfield, former WestJet president and CEO Sean Durfy, former Apple chief evangelist Guy Kawasaki, bitly’s chief scientist Hilary Mason, and founder of The Webby Awards Tiffany Shlain. On top of that is a series of panels and breakout sessions, and a concert featuring the Barenaked Ladies.

I asked EEDC CEO Brad Ferguson for some additional details on how the event came about and what attendees should expect. “We wanted to go bold,” he told me. “It speaks to brand development and confidence in Edmonton.” Brad explained that the idea was to bring the entrepreneurial community together, to celebrate entrepreneurship in Edmonton. “EEDC has the ability to assemble, to germinate the idea,” Brad said. They brought a group of local organizations focused on entrepreneurship together and said, “let’s go do something.” Co-hosting with EEDC are the Entrepreneurs’ Organization, Startup Edmonton, Alberta Women Entrepreneurs, TEC Edmonton, Junior Achievement, JCI Edmonton, Capital Ideas, Alberta Enterprise & Advanced Education, Alberta Enterprise Group, the Edmonton Chamber of Commerce, Make Something Edmonton, and the Edmonton Executives Association.

It was important to the organizers for the event to be about more than just business. They wanted a mix of arts, creativity, business, entertainment, and education. “We are aligned by mindset rather than industry,” Brad told me. He cited C2MTL, LeWeb, and InnoTown as events that are similar in spirit to what E-Town hopes to become. 

Commander Chris Hadfield will kick things off with a keynote on Thursday at 5:15pm. The Food Truck Fest (featuring Bully, Drift, Eva Sweet, La Poutine, Smokehouse BBQ, The Crooked Fork, The Food Fighter, and Yellowbird Café) and Barenaked Ladies concert will follow. The remainder of the keynotes and sessions take place during the day Friday, with local musician Martin Kerr closing the show at 6pm that evening. Check out the full schedule here.

One of the interesting things E-Town is doing differently is sponsorship. They’re really trying to get the speakers engaged and participating in the event instead of just plastering their logo all over it. Sponsors can choose to take part in the Emerging Questions Panel and then get interactive in what are called “exploration sessions”. Think whiteboards and interactive panels rather than talking heads. Sponsors on board include ATB Financial, the City of Edmonton, Parlee McLaws LLP, PWC, and Rogers.

While EEDC is supporting the festival for the first year, the goal is to have it both grow and become sustainable in future years. “We want to break even this year, and build the brand,” Brad said. In future years, additional days and locations could be added, making the event even more of a festival. More than 1000 attendees are expected to take part in the inaugural event, most of whom would likely be locals. That’ll change in future years as well.

I asked Brad why people should attend E-Town, and he responded with a question that has driven much of the event’s planning: “What do you feel the least prepared for?” The conference is an opportunity to explore what’s changing, and to get inspired by what’s possible. Don’t stay comfortable with the status quo, is the message. Brad also promised some surprises for attendees once they get inside (think of the impressive stage from this year’s Economic Impact Luncheon, amped up). “We want to show off what we can do with digital!”

As for EEDC, Brad says E-Town is an opportunity to “take economic development in a new direction.” They’re striving to provide value for money but also to make a statement. “We want to get people talking about it.”

Be sure to check out the E-Town news page for lots of additional information and updates. You can also follow @etownfest on Twitter and Facebook. And if you’d like to attend, get your tickets here.

Edmonton Election 2013: Update #3

Today’s guest on the EdmontonPolitics.com #yegvote Hangout was Councillor Don Iveson. As you know he’s running for mayor this time, and we were thrilled to have the opportunity to grill him on a number of subjects. Here’s the archived video:

We look forward to chatting with the other mayoral candidates in upcoming episodes!

Here’s my latest election news roundup:

You can follow Edmonton Election news on Twitter using the hashtag #yegvote and you can see my coverage here.

What have I missed? Let me know!

Disclosure: I’m actively volunteering for Don Iveson’s mayoral campaign.

Media Monday Edmonton: Update #87

Here’s my latest update on local media stuff:

Today at lunch a handful of local media personalities gathered in Churchill Square for a fun ping pong doubles tournament! I was fortunate enough to be paired with Citytv’s Ryan Jespersen, though we lost to 630 CHED’s Scott Johnston and CBC’s Mark Connolly. Over on the other table, the Edmonton Journal’s Brittney Le Blanc and Metro’s Ryan Tumilty were defeated by CTV’s Graham Neil and the Edmonton Sun’s Linda Hoang. In the final game, it was Scott and Mark that took the victory. Good game guys!

Ping Pong Battle!
Scott & Mark do a celebratory fist bump

The media tournament was just the warm-up of course – the main event was Mayor Stephen Mandel versus EEDC CEO Brad Ferguson. The mayor was playing in support of the Abbottsfield Recreational Centre Society, while Brad chose to support Junior Achievement. The audience was encouraged to wager loonies or toonies on the winner, with all the proceeds going to their respective charities. Donovan Workun emceed the event and did a fantastic job of keeping it entertaining. In the end, Brad was the winner by two points!

Ping Pong Battle!
Mayor Mandel and Brad Ferguson discuss their match

It was a fun way to spend the lunch hour – thanks to EEDC for the opportunity to participate! You can see a few more photos and a video here.

You can follow Edmonton media news on Twitter using the hashtag #yegmedia. For a great overview of the global media landscape, check out Mediagazer.

So, what have I missed? What’s new and interesting in the world of Edmonton media? Let me know!

You can see past Media Monday Edmonton entries here.

Edmonton Notes for 8/25/2013

Here are my weekly Edmonton notes:

Matt Gibbs came up with the idea of the Edmonton Freezeway for his master’s degree thesis, and it recently won the top prize in the Coldscapes international design competition. The idea is to build a year round greenway and winter skating lane. Pretty neat idea! Here’s a video explaining the concept:

Here are some upcoming events:

  • Head down to Churchill Square tomorrow (Monday) at lunch for an epic ping pong battle! Mayor Mandel and EEDC’s Brad Ferguson will go head-to-head following a demo by the Edmonton Table Tennis Club and a series of local personality doubles matches featuring Brittney Le Blanc, Mark Connolly, Ryan Jespersen, Ryan Tumilty, Scott Johnston, yours truly, Graham Neil, and Linda Hoang. The event will be emceed by Donovan Workun and attendees are encouraged to wager loonie/toonie bets for charity. The mayor has chosen to support the Abbottsfield Recreational Centre Society, Brad has chosen to support Junior Achievement. See you there!
  • The U of A’s Office of Sustainability is hosting another Campus Sustainability Tour on Wednesday at lunch.
  • Symphony Under the Sky kicks off on Friday evening at Hawrelak Park!
  • Movies on the Square returns this weekend, with epic on the 30th and Goonies on the 31st.
  • We hope you’ll come out to our Parkade Party on Saturday evening! We’ve got lots of fun things lined up for the Vinci 103 Parkade between 103 Street and 104 Street just south of Jasper Avenue.
  • The New York Cosmos are in town on Sunday to take on FC Edmonton.
  • The Tour of Alberta takes place in Edmonton on Tuesday, September 3. The City is encouraging you to plan ahead because several streets in and around the downtown core will be closed to traffic that day. Expect major delays!
  • For more upcoming events, check out ShareEdmonton.ca. Enjoy your long weekend!

Thanks to everyone who came out to What the Truck?! at Louise McKinney Riverfront Park on Saturday evening!

_DSC4821
Photo by Dave Feltham

Edmonton Election 2013: Update #2

Here’s my latest election news roundup:

 

You can follow Edmonton Election news on Twitter using the hashtag #yegvote and you can see my coverage here.

What have I missed? Let me know!

Disclosure: I’m actively volunteering for Don Iveson’s mayoral campaign.

Media Monday Edmonton: Update #86

Here is my latest update on local media stuff:

  • Ok this isn’t local, but it’s scary stuff so I’m starting with it. Guardian editor Alan Rusbridger’s latest column shows just how far UK officials are willing to go to stop further reporting on the Snowden leaks. There’s an absolute ton of coverage of this story at Mediagazer.
  • You’ll recall from a couple weeks ago that today was the start of big changes on 630 CHED. Tencer and Grose began today, as did the afternoon show with J’lyn Nye and Mark Scholz.

//platform.twitter.com/widgets.js

You can follow Edmonton media news on Twitter using the hashtag #yegmedia. For a great overview of the global media landscape, check out Mediagazer.

So, what have I missed? What’s new and interesting in the world of Edmonton media? Let me know!

You can see past Media Monday Edmonton entries here.