Posts Tagged: podcasting

Podcasting is just getting started!

Alex Nesbitt wonders over at Digital Podcast if podcasting is podfading. I don’t think it is, and I don’t think the graphs that Alex presents prove anything. Scott Bourne wrote a response today, but I think he sorta danced around the big point. He says: Another reason that I think podcasting is still going strong… Reads more »

Podcast Advertising Report Roundup

eMarketer has managed to garner a ton of buzz today about their forthcoming report on podcasting and marketing in which they estimate that $400 million will be spent in the space by 2011. My only real comment on the report (since I haven’t seen it) is this wonderful quote from NewTeeVee (on an unrelated post):… Reads more »

Pocket HD Video Recording

In the marketing presentation I gave on Monday I mentioned that podcasting will increasingly take advantage of advances in mobile devices, as well as high definition recording. When I put that idea into my presentation, I was thinking about the mobile and high def parts separately, but if this little video camera is any indication,… Reads more »

Marketing Presentation Audio

Last night I gave a presentation on podcasting & marketing to students taking MARK 450 (Electronic Marketing) at the University of Alberta. I covered “what is podcasting”, Podcast Spot, some podcasting statistics, podcasting and its effects on marketing, and finished with some final thoughts. The presentation went very well and the initial feedback was very… Reads more »

Thoughts on Digg Podcasting

Over at Geek News Central today Todd Cochrane had some harsh words for Digg’s newest feature, their podcast portal. Most of his argument is based on the traffic he apparently isn’t receiving from Digg: Lately though I have come to the conclusion that for all the traffic Digg gets very little if any of that… Reads more »

Podcasting will win big thanks to the iPhone

The iPhone has already had a big impact on the technology industry, what with the stock prices of both RIM and Palm falling sharply today, and it will continue to have an impact over the next couple years. Certainly when it launches this summer, we’ll find out if all the hype is justified. And there… Reads more »

Thirsty for Podcasting News in 2006

Google released their annual zeitgeist for 2006 recently, and the top searches proved to be quite different than those found on Yahoo’s annual listing. Google’s top ten terms are mostly technology-related, while Yahoo’s are entertainment-related. Also different were the news searches. Coming in at number four on the top searches for Google News is podcasting!… Reads more »

Boring podcasts are not the answer!

Another day, another educator fighting podcasting because she fears students will not attend class. Liz Dreesen is a general surgeon lecturing at the University of North Carolina, and her students have asked her to podcast her anatomy lectures. She doesn’t want to do it: I want the medical students also to learn the importance of… Reads more »

Google tests Audio Ads for radio…but why?

Google started testing their radio advertising service, dubbed Google Audio Ads, today. It’s one of the hottest topics in the blogosphere right now. We have known about it for a long time, and it sounds really great (in terms of the technology), but I still don’t get it. Let me explain. Given this: The radio… Reads more »