I stopped running Symantec’s consumer products a long time ago. I like the corporate products, but their Norton packages were always too bloated or confusing I found. Or they wouldn’t behave as expected, or they’d interfere with something. Okay now that I think about it, there’s lots of reasons I don’t like the Norton software applications. And now, I have one more reason:
Symantec unveiled plans for its new software, then code-named Genesis, in February. The product is to rival Microsoft’s OneCare and Windows Vista security technology, and will integrate components of Symantec’s current security, PC optimization and backup products, the security company has said.
On Wednesday, Symantec announced that Genesis will be called Norton 360 and that the product is slated to ship by the end of March next year, a change from the original September due date.
Are you kidding me? What kind of a name is Norton 360? Nevermind that they already have SystemWorks, which does the same thing. I wasn’t initially that happy that Microsoft called their new Xbox the Xbox 360, but it grew on me. It’s a fairly unique name though don’t you think? Not exactly the kind of thing that can be appended to any old product. I mean, what does the “360” mean for Norton? Unless it means a complete turnaround in their software’s performance and effectiveness, I don’t like the name one bit. Maybe they think the “360” will make their software seem “cool”, like the Xbox. Maybe they forgot they sold security software, and that no matter how hard you try, it simply isn’t sexy or cool.
Well the release date has been pushed out quite far, so they still have time to change the name. Here’s to hoping!
Read: CNET News.com
I’d be remiss if I didn’t give props to Symantec today. It seems that Google, Sun, and many of Microsoft’s other so-called competitors could learn a thing or two from the security firm. Instead of whining to the government, Symantec plans to innovate and compete with Microsoft:
John Thompson vowed that it would put more resources into research and development over the coming the year, speaking to reporters at the Symantec’s annual Vision conference here.
“Our strategy is to out-innovate Microsoft. We know more about security than they ever will,” Thompson said.
How refreshing to hear that a company is going to compete against Microsoft for once!
Read: CNET News.com
Symantec released a report today containing research that attempts to determine how much the content on a typical laptop is worth. Even if the numbers haven’t been seen before, the lessons are not new – back up your data and be cautious when it comes to security.
[The report] suggests that an ordinary notebook holds content valued at 550,000 pounds ($972,000), and that some could store as much as 5 million pounds–or $8.8 million–in commercially sensitive data and intellectual property.
The same research, commissioned by Symantec, shows that only 42 percent of companies automatically back up employees’ e-mails, where much of this critical data is stored, and 45 percent leave it to the individual to do so.
I wonder how they came to those valuations, because I’d be interested in determining how much my content is worth. Not for any real reason I suppose, just curiousity.
Read: CNET News.com
Ever since Microsoft released their AntiSpyware beta, I have been using it almost exclusively. In my testing, I found that it worked far better than Ad-Aware. Of course, just like in real life, protection is better when you combine methods, so it’s never a bad idea to have more than one application.
Having said that, it’s worth noting that Symantec released today a free beta of Norton Internet Security 2005 AntiSpyware Edition. Aside from the horrendously long name, I am willing to bet the application is very good at what it does:
Norton Internet Security 2005 provides essential protection from viruses, hackers, and privacy threats. Included are full versions of Norton AntiVirus and Norton Personal Firewall, which efficiently defend your PC from the most common Internet dangers. You also get Norton AntiSpam to block unwanted email, Norton Parental Control to protect your children online and Norton Privacy Control to prevent confidential information to be sent out.
If you’re in the market for a spyware app, this one is probably worth checking out. And unlike Microsoft’s application, the Norton app will work on Windows 9x too. The free beta expires June 1st.