Starting today, Canadians can add their numbers to a national Do Not Call list. Nearly four years have passed since the Government of Canada announced that they would introduce what eventually became Bill C-37, legislation which empowers the CRTC to setup and manage the Dot Not Call List and to dish out penalties to violators. You can learn more about the history of the list at Wikipedia.
To sign up for the list, visit the DNCL website or call 1-866-580-DNCL (or 1-888-DNCL-TTY). I just added my number online, and it was a quick and painless process. Two things caught my attention:
- Your number doesn’t remain on the list permanently. My registration will expire on October 31st, 2011.
- There are quite a few exemptions, including registered charities, political parties, newspapers, and businesses you are already doing business with.
According to CBC, so many people tried to add their numbers to the list today that the website went down and the phone line was constantly busy. Global TV reported tonight that over 1 million Canadians have already tried to register. The CRTC originally projected that 16 million numbers would be on the list within the first two years.
Michael Geist has been one of the DNCL’s most vocal critics, and setup iOptOut to help Canadians create and manage a personal DNCL. I don’t know how effective the list will be, but I figure it can’t hurt to get my number on there.