What the Truck?! returns on September 16

After the success of our first event back in June, I don’t think there was any question that we’d do another edition of What the Truck?! at some point in the future. Food trucks have started to gather steam here in Edmonton, and we’d like to see that momentum continue to grow! It was important to us that What the Truck?! not be simply an annual event – we’d like to see food trucks getting together all the time. That’s why we’ve organized our second event for September!

What the Truck?! 2 
Friday, September 16, 2011 from 4pm to 8pm
Abbey Lane Park, 102 Street & Jasper Avenue
RSVP on Facebook

What the Truck?! is a celebration of Edmonton’s food trucks, combining street food with pedestrianism and downtown vibrancy. Join us again for eats and beats in the heart of the city.

We hope What the Truck?! 2 will be bigger and better. We’ve got ten food trucks lined up this time – Drift, Nomad, and Molly’s Eats will be joining the original seven. That means we needed more space, so we’ve moved a few blocks down Jasper Avenue to 102 Street (with help from Responsible Hospitality Edmonton). We’ve arranged to close the street for the event, and we’ll also be filling Abbey Lane Park with picnic tables (with help from Melcor). We’re looking forward to utilizing a space that is pretty empty most of the time!

Abbey Lane Park & 102 Street

Once again there is no admission fee for this event – just bring cash to buy whatever you’d like to eat directly from the trucks! Urban Monks DJ’s Marc and Thomas have agreed to once again share their musical stylings with us. If the first event was any indication, it’ll be a fun time!

We’ll have more details to share over the next few weeks, so stay tuned. In the meantime, please RSVP on Facebook if you can join us, and tell your family, friends, and colleagues! We’re also looking for sponsors, so if you’re interested please let me know. You can see the event on ShareEdmonton here.