Tag: edmonton

Learning about poverty in Edmonton through a simulation

I recently had the opportunity to participate in Edmonton’s first-ever Poverty Simulation. Sponsored by the EPCOR Community Essentials Council (of which I was a member), the simulation was organized by the United Way of the Alberta Capital Region and brought a few dozen community and business leaders together to learn more about the challenges that low-income families in our community face. According the United Way’s Cost Poverty Report 2012:

The cost of poverty in Alberta is between $7.1 and $9.5 billion per year – a monetary cost incurred by us all. But the deeper costs are seen through the lives of those living in poverty, the effects it has on them, their children and families.

The poverty simulation attempts to provide some insight into those deeper costs.

After I arrived I was given a nametag that told me which character I’d be playing. Turns out I would be Diana Duntley for the morning, a 14-year-old girl. After breakfast, we were instructed to find the rest of our family, and to read the package that gave us more information about our particular situation. I was in school but unmotivated, my older brother had dropped out and was in trouble with the law, and my father was now out of the picture leaving my mother without a job but a bunch of bills to pay.

Poverty Simulation
Photo supplied by United Way

Our task was to survive for a month and to get all of our bills paid. To simulate the time, each week took 15 minutes, and each weekend an additional 2 minutes. Services and organizations were setup all around the room – the school, the grocery store, the utility company, the bank, etc. To get from place to place, you often had to surrender a transit ticket, to try to simulate the transportation challenges people face.

I went to school for three of the four weeks (one was a holiday so there was no school) while my brother and mother did their best to try to find ways to pay our bills. My mother managed to get a job, and my brother turned out to be quite adept at getting vouchers and assistance from the services in the room. In the end though, we did not manage to pay all of the bills.

Poverty Simulation
Photo supplied by United Way

The experience was an eye-opening one for me. I think the word most often used by participants to describe how the simulation made them feel was “hopeless”. It’s a simulation, but it really does give some valuable insight into the difficult decisions that those “living on the edge” in our community face each month. Here are the key things I took away from the simulation:

  • We had no idea where to start, and I suspect many people in our community face that challenge. What’s the best strategy or approach to ensure you can make ends meet? We do have 211 here in Edmonton but unfortunately that did not exist in the simulation. I have been asking people about it ever since, and not many know about it.
  • The teachers at school spent a significant chunk of their time dealing with issues that had nothing to do with teaching the curriculum. Following up with students for fees, needing to send letters home to parents, etc.
  • There’s doesn’t always seem to be a lot of support for families who are just barely making it each month. When we think about the less fortunate we often think about shelters, but there’s a whole range of services needed to help the families that are just trying to pay the bills. From the United Way’s Pathways Out of Poverty: “Poverty is not having sufficient resources, capabilities, choices, security, and power necessary to enjoy an adequate standard of living.”
  • When you spend all of your time and energy of just making sure you have heat or just getting food on the table, there’s no opportunity to ensure the food you’re buying is healthy and nutritious, nor is there any time or money to save for a better future. You’re always dealing with right now, instead of preparing for tomorrow.

I thought the simulation was really well-organized. It was developed by the Missouri Association for Community Action, and it has since been used all around North America. The United Way localized the program to make it fit the Edmonton context, and I expect they will continue to improve and tweak it based on feedback. One suggestion I would make is to try to simulate the transportation challenge more realistically. The cost per ticket is now $3, not $1 as it was in the simulation, but more important is the amount of time it can take to get from place to place. In the room everything is conveniently located close together and close to where everyone lives, but in the real world services may actually be quite far away. Another improvement would be to provide more concrete actions or next steps to the participants. Going through the simulation is great, but what happens next? How can you take action to make a difference?

Poverty Simulation
Me talking to the utility company. Photo by David O.

I wanted to share some of the statistics that everyone who participated in the simulation left with. On education:

  • Approximately 9000 students drop out of high school each year in Alberta.
  • 40% of adults in Alberta have low literacy skills and 50% of adults have low numeric skills.
  • Approximately $142 million is incurred annually by the Province of Alberta for high school drop outs (that’s unemployment, lost tax revenue, social assistance, judicial system and health care costs, etc.)
  • 73% of First Nations, Metis, and Inuit students in EPSB do not graduate within the first 3 years of entering Grade 10.
  • Over 2100 children received food through E4C’s School Lunch program during the 2010/2011 school year.

On income:

  • As of September 2012, there were 2459 people on the wait list for social housing in the Capital Region.
  • In 2009, roughly 123,000 people in the Capital Region were living in poverty (using the Statistics Canada measure of Low Income Cut-Off).
  • Approximately 15,000 individuals were served every month by Edmonton’s Food Bank in 2011.
  • Approximately 44% of food bank users are under the age of 18.
  • Three of four children living in poverty come from homes where at least one parent is working.

On wellness:

  • In Edmonton, there are more than 40 youth gangs which engage in drug related crimes, extortion, and auto theft, among other crimes. Approximately 80% of the people involved in the drug trade in Edmonton are estimated to be 18-30 years old.
  • In 2011, the Edmonton Police Service responded to 6292 reported cases of domestic violence.
  • One in five people in our community will likely experience a mental illness in their lifetime.
  • The Capital Region is the second largest growth area for government-related services, and 211 has experienced a 10.2% increase in call volume recently.

And finally, here are a few related statistics provided by the Edmonton Social Planning Council:

  • The average weekly cost of a nutritious food basket for a family of four in Edmonton has increased by 6.6% from $186.88 in April 2010 to $198.93 in April 2012.
  • Average monthly rent for a two-bedroom apartment in Edmonton has increased by 4.2% from $994 in April 2010 to $1,036 in April 2012.
  • The cost of water, heat and electricity in Edmonton has increased by 12.4% in the two years between 2009 and 2011.
  • The cost of a monthly bus pass has increased by 11.1% from $75.25 in January 2010 to $84.65 today.
  • The cost of regular unleaded gasoline in Edmonton has increased by 28.7% from 87.2 cents/litre in June 2010 to 112.2 cents/litre in June 2012.

I understand the United Way will be organizing more simulations in the future, so if you ever get the opportunity to participate I would highly recommend that you do!

You can learn more by reading this post by Karina Hurtado about a poverty simulation that took place recently in Calgary, and this post by ABC Head Start.

EPCOR’s Community Essentials Council was a fantastic experience

I wrapped up my term on EPCOR’s Community Essentials Council (ECEC) a couple of weeks ago with the final meeting of 2012. Some members had three year terms and will be continuing while the rest of us have made way for a new group of EPCOR employees and community representatives to take part. The ECEC was officially announced in May 2011 with the goal of enhancing EPCOR’s commitment to the communities it serves:

We’re committed to supporting the communities where we operate. In 2011, we established the EPCOR Community Essentials Council (ECEC) with the objective of creating a positive impact in our communities. The ECEC includes community leaders and EPCOR employees who meet quarterly to award up to $100,000 to selected eligible applicants.  The ECEC donates up to $400,000 per year.

Before the Q4 2012 meeting, the ECEC had already donated over $598,766 to 34 organizations. You can see some of the amazing programs and organizations that we’ve supported here.

ECEC 2012
From left to right: Jeffrey Lloyd, Liz O’Neill, Mack Male, Matthew Herder, Jamie Pytel, Brian Gerdes, Patti Lefebvre, Ruth Kelly, Simon Farbrother, Frank Mannarino, Not pictured: Robert Walker

Every quarter we met to review applications from a wide range of organizations. Over time we became more efficient at the adjudication process, but it never got any easier to decide against a worthy cause. I feel really fortunate to have had the opportunity to learn about so many of the great things happening in our community (for instance, I got to teach kindergarten). I also had the opportunity to learn about some of the challenges our community faces. There’s a lot of work to be done.

Getting to know my fellow council members was definitely a highlight of the experience. We all came from different perspectives, but everyone was pumped about the opportunity to help EPCOR make a difference, and I think we worked really well together. I felt pretty honored to be at the same table as all of them. Ruth Kelly served as our chair and she set the tone and kept us on track. The ECEC is lucky to have her!

I want to thank everyone at EPCOR who has worked on making the ECEC possible, but I especially want to thank Diane Allen. I know she put a lot of work into the ECEC and clearly it has paid off. Her contributions cannot be understated, and I’m very grateful that she was there to guide us through the process. I can’t wait to see which interesting challenges she decides to tackle next!

My seat on the council was the “Youth Representative” position, and I’m very happy to share that fellow Top 40 Under 40 alum Emmy Stuebing will be taking my place. She is currently the Executive Director of the Alberta Emerald Foundation and loves to get involved in the community, volunteering her time for a number of causes. She brings a lot of experience to the ECEC and I know she’ll have a positive impact.

You can learn more about the ECEC here and you can sign up for the quarterly e-newsletter here. If your organization would like to apply for ECEC funding, make sure you qualify and have a link to at least one of EPCOR’s three pillars for community support, then fill out the application form online.

Media Monday Edmonton: Update #58

Here is my latest update on local media stuff:

xmas music on the radio

You can follow Edmonton media news on Twitter using the hashtag #yegmedia. For a great overview of the global media landscape, check out Mediagazer.

So, what have I missed? What’s new and interesting in the world of Edmonton media? Let me know!

You can see past Media Monday Edmonton entries here.

Edmonton Notes for 11/18/2012

Here are my weekly Edmonton notes:

  • Tunneling crews working on the North LRT extension to NAIT broke through the wall at Churchill Station this week, a major milestone for the project. The $755-million project is expected to be completed and operational in 2014. Here’s a video of the celebration:

A Winter Crapperland
Great photo of a snowy residential street by Nico Humby.

Here are some upcoming events:

Light Up the Square 2012
The tree is now lit in Churchill Square! Paula Kirman has more photos from the light up event here.

Edmonton benefits from seconded Oilers employees during the lockout

oilersThe players and the owners get the spotlight whenever the NHL lockout is discussed, but the lack of hockey affects many more people than that. At many teams, the employees that run the organization have been laid off or have had to take pay cuts due to the lack of revenue coming in. But for many of the Oilers staff, secondment to other organizations throughout the city has been a welcome alternative.

“Our biggest and most valuable asset is the people we have recruited and trained,” Oilers President & COO Patrick LaForge told me. “The worst thing you can do is lay people off.” He knows it is not only difficult for the employees, who would have to go out and find new jobs and deal with everything that goes along with that, but also for the Oilers who will still need talented people once the lockout ends.

The Oilers have done two key things to retain staff during the lockout. The first is that the senior executives all took a sizable pay cut, and the difference is used to ensure that all employees who make less than a certain amount of money per year still earn 100% of their salaries. That leaves the folks in the middle, and that’s where the secondment idea comes in. During the last lockout in 2004, a few Oilers employees found temporary homes at other organizations. One of the employees had a connection with the company that suggested the secondment, and the Oilers decided to give it a shot. “This time, everyone was prepared,” Patrick said.

The Oilers currently have 22 employees seconded to other organizations in Edmonton (that’s about 30% of the folks in the middle). Pennock Acheson Nielsen Devaney took six accountants on board, and other employees have gone to Body by Bennett, the Winspear Centre (including Tony Bao, who the Journal and Sun both wrote about), Williams Engineering, West Edmonton Mall, and a number of other local companies and non-profits. The employees stay on the Oilers payroll, earn their full salaries, and retain all of their benefits, and the Oilers simply invoice the companies for part of the employee’s salary. Most employees have two week notice periods with their temporary employers, so if the lockout were to end the Oilers could be back up and running at full capacity in short order.

Regardless of what happens with the lockout, the employees will likely be back with the Oilers full-time in February as the organization ramps up to sell season tickets for the 2013-2014 campaign. But that may not be the end of the secondments; Patrick indicated that the Oilers may explore the idea for the summer too.

There’s a risk that the Oilers will lose some of these people, but it doesn’t seem likely. “It’s about good commerce in the city,” Patrick told me. It certainly does seem like a win-win-win. The employees get to keep their jobs and paychecks, and they’ll be exposed to new ideas and approaches along the way. The employers get to take advantage of some talented individuals, which is a big deal in Edmonton’s tight labour market (it took just ten days to place the 22 individuals). And the Oilers get to retain their employees and will likely experience a jolt of energy and fresh ideas when they all return.

Actually, they’re probably experiencing that already. Every two weeks the team gets together to swap stories and to share the things they have learned. “Having a culture where everyone is learning is important”, Patrick said. While I’m sure the Oilers would rather be in the middle of a season right now, the opportunity for employees to learn new things from other local organizations probably isn’t such a bad thing.

Could this happen in other cities? Sure, but it’s no surprise that it’s happening here. As Todd wrote, Edmonton is “an unusually open city: open to ideas and open to change.” There’s a spirit of collaboration that makes partnerships like the ones the Oilers have forged possible.

Preview: Launch Party Edmonton 3

startup edmontonNext Thursday evening, Edmonton’s third Launch Party will take place at Startup Edmonton. It’s an opportunity to mix and mingle with some of the city’s most interesting entrepreneurs, creators, and developers. The focus is on ten startups that have risen up over the last year or so and are now ready for the next stage. There are no formal presentations or panels, but there will be drinks, demos, and DJs! You can see my recap of Launch Party 2 here.

Here’s what you need to know about each startup.

GeniePad
TWO WORDS: Condo Communication
WHAT: “GeniePad is a communication portal for condominiums, condo boards, homeowners associations, and property management companies. With GeniePad you can simply and easily deliver news, share documents, buy and sell goods within your building’s community, provide your residents with a tool to communicate with the condo board, homeowners association, property management and other residents electronically, making it quick and efficient.”
KEY PEOPLE: Rafal Dyrda of Flame360 Inc., also co-founded PartsBazaar.
PREVIOUSLY SEEN AT: Demoed at DemoCamp Edmonton 15.
WHY YOU SHOULD CARE: I’m a big fan of the product (my condo building uses it). GeniePad solves problems that all large residential buildings have, and it does so with an attractive, easy-to-use, cost-effective web app. With 130 properties already using the product (which they found largely through word-of-mouth), GeniePad is off to a great start.

Granify
TWO WORDS: Shopping Analytics
WHAT: “Granify is an Edmonton-based company backed by several of the strongest venture capital firms in Canada and the US. We’re at the intersection of artificial intelligence and e-commerce, providing a SaaS solution that enables online retailers to maximize their sales by using cutting edge big data and machine learning technologies. We’re a small but growing team of eager entrepreneurial individuals that enjoy working in a fun, creative, and agile environment.”
KEY PEOPLE: Jeff Lawrence, founder of Bloro Games and Precision Targeting; Lihang Ying, architect at the City of Edmonton working on 311 and Open Data; and Shawn Wan, formerly of Tynt.
PREVIOUSLY SEEN AT: Member of Extreme Startups’ first cohort earlier this year.
WHY YOU SHOULD CARE: Granify has already received a significant amount of investment from some very seasoned investors, so that’s a good sign. Big data is an increasingly growing area of interest for many people, and Granify seems well-positioned to make a play in the e-commerce segment of that space.

Jobber
TWO WORDS: Business Management
WHAT: “Jobber is a cloud based mobile-capable business management system for field service companies. Landscapers, painters, cleaning companies, contractors and many other service professionals are getting organized, saving time and earning more using Jobber to power their administrative back end, and to close the information loop with their employees in the field.”
KEY PEOPLE: Sam Pillar and Forrest Zeisler.
PREVIOUSLY SEEN AT: Demoed at DemoCamp Edmonton 15.
WHY YOU SHOULD CARE: I ran a painting franchise one summer and I could definitely have used Jobber back then! With a rich set of features, competitive pricing, and a giant market of small service companies, it’s no surprise that Jobber has attracted Boris Wertz and Point Nine Capital as investors.

LoginRadius
TWO WORDS: Social Login
WHAT: “LoginRadius is Software as a Service (SaaS) that provides social infrastructure to help businesses grow through the power of social media, improving the ease and efficiency of online identity management. Using LoginRadius, website owners can allow their users to log in with existing accounts on Live, Facebook, Google, Yahoo, and over 20 more providers. Social Login eliminates the annoying registration process that all online users have come to dread and not only attracts more traffic to a website but also boosts its user base.”
KEY PEOPLE: Rakesh Soni, who did his MSc in Engineering at the University of Alberta.
PREVIOUSLY SEEN AT: Demoed at DemoCamp Edmonton 19.
WHY YOU SHOULD CARE: LoginRadius has partnerships with Mozilla, Microsoft’s BizSpark, DynDNS, and X-Card, and already has 22,000 customers according to Business in Edmonton magazine. Social plugins are all the rage, and LoginRadius makes it easy to add them to your website with the added bonus of gathering data for social analytics.

Monogram
TWO WORDS: Instagram Profiles
WHAT: “Monogram is a web service that helps users create simple online profiles. We create custom plugins that use API’s from popular tools and social networks to give users a deep amount of customization with little effort. We currently only offer profiles for Instagram – but we plan to roll out new profiles in the new year.”
KEY PEOPLE: Brandon Webber, Tim Fletcher, and Adrian Gyuricska, all from Lift Interactive.
PREVIOUSLY SEEN AT: Demoed at DemoCamp Edmonton 19.
WHY YOU SHOULD CARE: During the demo back in September, Brandon and Tim emphasized that supporting services beyond Instagram was important. Well three days ago Instagram launched their own web profiles. Monogram plans to support SoundCloud, Vimeo, and Etsy among other services. While there’s definitely a market for beautifully designed, premium profiles, it is a busy space with about.me and many others. They’ll have to focus on quality and service.

Mover
TWO WORDS: Cloud Storage
WHAT: “These days most consumers are using, or starting to use, cloud storage. This means that files are now in Dropbox, or Google, or somewhere other than their computers. Mover uncomplicates the process for software developers to work with cloud storage. Using Mover, any app, product, or service can easily interact with cloud storage providers like Box, Google Drive, Dropbox, and Microsoft SkyDrive. Mover provides a great application programming interface (API) for software developers. The process of authorizing, downloading, and uploading files from any cloud storage provider is identical using Mover, whereas the old way of doing things was a long and arduous process.”
KEY PEOPLE: Eric Warnke, co-founder of Mesh Canada, former Nexopia employee; Mark Fossen, co-founder of Mesh Canada, former ThinkTel employee; and Ben Zittlau, creator of Alertzy and co-founder of Firenest.
PREVIOUSLY SEEN AT: Demoed at DemoCamp Edmonton 18 as Backup Box.
WHY YOU SHOULD CARE: Dropbox is the poster child of cloud storage, but it is just one of many options. SkyDrive (my favorite), Box, Amazon S3, Windows Azure, and Google Drive are just a few of the other big players. Moving data from one to another is going to become increasingly important, and Mover helps make it easy. Their slogan of “one API for the cloud” is a lofty but potentially lucrative promise.

PlanHero
TWO WORDS: Event Planning
WHAT: “PlanHero makes planning social group trips easy and stress free. We take the chaos out of planning group trips while making sure everyone pays the planner on time. PlanHero makes communicating efficient, allow you to poll your friends to help decide what, when and where to go and help everyone book their trip like a pro. Planners set up basic trip information and any questions they want the group to decide on in no time, meaning less time arguing and reading email chains and more time getting the trip of a lifetime happening.”
KEY PEOPLE: Dave Chmiel; Kyle Huberman, CEO of Pixel Designs; and Richard Aberefa.
PREVIOUSLY SEEN AT: Demoed at DemoCamp Edmonton 18.
WHY YOU SHOULD CARE: Even with an ever-growing list of online tools, coordinating group events (especially those that require payment) is still a pain. That’s the problem that PlanHero hopes to address, utilizing Facebook for easy social connectivity. They may need to focus on a specific niche to start (ski trips, for instance) but the service is slick and easy-to-use.

Poppy Barley
TWO WORDS: Custom Boots
WHAT: “Poppy Barley will revolutionize the way women buy footwear. Mass-manufactured footwear only considers one measurement – foot length and as a result over 60% of women struggle to find boots that fit. Motivated by the promise of fit and brilliance of bespoke, Poppy Barley makes it possible for women to design their ideal pair of boots and self-measure their feet, ankles and legs in 5 minutes. Poppy Barley makes the luxury of made to measure boots attainable for the first time by a business model delivered entirely online with no middlemen and layers of markups.” 
KEY PEOPLE: Justine Barber and her sister Kendall Barber, editor & founder of City & Dale.
PREVIOUSLY SEEN AT: Featured in the Edmonton Journal on September 13.
WHY YOU SHOULD CARE: Purchasing clothing or shoes online is always difficult because of the sizing issue. Will it fit? You never know. Add to that the fact that everyone’s fit is slightly different, and you have a solid use case for Poppy Barley (it also seems more likely to take off than something like Pedpad, which requires a hardware device to measure). The sisters have done their homework and they’ve already inked a number of key partnerships. Oh, and they definitely know fashion!

Sendioso
TWO WORDS: Gift Certificates
WHAT: “Sendioso is an online community where people share their favourite local shops and buy and send gift certificates immediately via email or mobile phone. Anyone can visit Sendioso.com, view their friends’ favourite places, buy a gift certificate from any Sendioso merchant, and then send it to anyone, at any time. We want our audience to have fun gifting, sharing and visiting Sendioso stores — maybe for the first time.”
KEY PEOPLE: Jeremy Payne and Lisa Hryniw.
WHY YOU SHOULD CARE: I’ll admit I don’t know much about Sendioso, but the idea of getting gift cards for places I actually like is appealing. The services seems to have an interesting discovery angle too.

Showbie
TWO WORDS: Paperless Homework
WHAT: “Showbie unlocks the creative potential of classroom iPads with easy document sharing right from everyone’s favorite apps. Showbie makes workflow easily manageable, effective and secure. The best way to go paperless. Students, parents and teachers are thrilled with the simple but effective way of sharing assignment, projects and homework.”
KEY PEOPLE: Colin Bramm, President of Bramm Technologies and long-time entrepreneur in the education technology space. Demoed SelfChecker at DemoCamp Edmonton 9 in November 2009.
PREVIOUSLY SEEN AT: Launched on June 12, 2012 at Launch Education & Kids in Mountain View, CA.
WHY YOU SHOULD CARE: Colin has been dabbling in the ed tech space for a while so has quite a bit of experience to draw from. The product has already been used by 400 schools around the world. Many districts are investing in iPads for schools, so the addressable market does seem to be growing.

Tickets for Launch Party 3 are $25 or $15 for students. You can get yours here.

Launch Party is just one of many exciting events celebrating entrepreneurship in Edmonton next week. Global Entrepreneurship Week 2012 kicks off on Tuesday at Startup Edmonton, and there are events planned all week long.

See you there!

We need to improve public transit between downtown and Old Strathcona

Living downtown, I have excellent access to public transit. The Bay/Enterprise Square LRT stop is just down the block, and major bus routes like the 1, 2, 5, 7, 8, and 9 are all just a short walk away. As a result, I try to take transit whenever I can. While most of my activities and appointments are downtown, the other two key areas for me are 124 Street and Old Strathcona. Travelling to 124 Street or nearly anywhere in-between is quick and easy, but the same cannot be said for getting to Old Strathcona.

If I want to meet with someone who is on the southside, Old Strathcona is an ideal location. It’s also a popular spot for evening events, and of course the unique shops and restaurants along Whyte Avenue are a draw. But I always dread travelling to the area from downtown because it’s almost always easier to drive. Given that Old Strathcona is very central and not very far from downtown, I find that hard to swallow.

If I want to go to High Street, I have a number of options. Google Maps tells me that getting from the Sobeys on Jasper Avenue at 104 Street to the Mountain Equipment Co-op at 124 Street and 102 Avenue should take about 5 minutes to drive (it’s about 2.6 km). If I wanted to walk, which I have done in the summer, it takes about 35 minutes. The bus falls in-between those two, at anywhere from 13 minutes to 21 minutes, depending on the route. More importantly though, I have a number of options, and never have to wait very long. Here are two scenarios.

Let’s say I wanted to get there by 2pm on a weekday. There are many options to choose from:

  • Route 135 departs at 1:35pm and takes 14 minutes
  • Route 111 departs at 1:40pm and takes 7 minutes, followed by a 5 minute walk
  • Route 5 departs at 1:42pm and takes 14 minutes
  • Route 1 departs at 1:43pm and takes 11 minutes
  • Route 2 departs at 1:47pm and takes 6 minutes, followed by a 5 minute walk

And if I miss those, I’m not waiting around forever. At that time of day, route 135 comes every 15 minutes. So does routes 1 and 2. Route 5 and 111 run every 30 minutes.

Let’s say I wanted to get there by 7pm instead. Again, on a weekday, we have a number of options:

  • Route 120 departs at 6:38pm and takes 14 minutes
  • Route 5 departs at 6:42pm and takes 11 minutes
  • Route 1 departs at 6:43pm and takes 11 minutes
  • Route 2 departs at 6:50pm and takes 5 minutes, followed by a 5 minute walk

Again, both routes 1 and 5 run very frequently (actually less than 15 minutes according to Google Maps).

Now let’s compare that with travelling to Old Strathcona. According to Google Maps, the trip from Sobeys on Jasper Avenue at 104 Street to Starbucks on Whyte Avenue at Calgary Trail should take about 9 minutes to drive (it’s about 3.9 km). I haven’t actually tried it (at least not directly) but walking should take about 45 minutes.

Now how about taking transit? Here are your options:

  • Route 52 departs at 1:19pm and takes 20 minutes, followed by a 3 minute walk
  • Route 7 departs at 1:20pm and takes 21 minutes
  • LRT to University departs at 1:32pm and takes 7 minutes, followed by a 6 minute ride on route 57, plus 1 minute to transfer
  • LRT to University departs at 1:42pm and takes 7 minutes, followed by a 6 minute ride on route 4, plus 1 minute to transfer (gets you there 4 minutes late)
  • Route 57 departs at 1:44pm and takes 17 minutes, preceded by a 9 minute walk (gets you there 1 minute late)

Two of those options include a transfer from the LRT to the bus, which is less than ideal. But the real issue is that these routes do not run that frequently. If you miss the 7, you’re waiting half an hour. Same thing with the 52. And those two routes are only 1 minute apart from each other, which means you really are waiting another half hour.

For completeness, let’s look at 7pm again. Here are the options:

  • LRT to University departs at 6:23pm and takes 7 minutes, followed by a 6 minute ride on route 4, plus 1 minute to transfer
  • LRT to University departs at 6:33pm and takes 7 minutes, followed by a 5 minute ride on route 7, plus 1 minute to transfer
  • Route 7 departs at 6:39pm and takes 22 minutes (gets you there 1 minute late)
  • LRT to University departs at 6:43pm and takes 7 minutes, followed by a 6 minute ride on route 4, plus 1 minute to transfer (gets you there 6 minutes late)

Aside from route 7, which only runs every 30 minutes, you basically have to take the LRT and then transfer.

The numbers only tell part of the story. There’s also the actual experience of taking both trips. Going from downtown to High Street is a breeze – with so many routes running down Jasper Avenue, you don’t have to wait long until a bus comes that you can get on. Going from downtown to Old Strathcona is the opposite, especially if you decide to wait at the main stop across from Hotel MacDonald – you see sometimes half a dozen route 8 buses go by before your bus ever comes. It’s depressing.

I definitely feel that travelling between downtown and Old Strathcona on public transit should be better. Is ridership an issue, is that why we don’t have more options or more frequent service? It does seem like a route that could be popular, and it certainly seems like a route that should be easier to travel.

Tomorrow a report on the LRT Central Area Circulator is going to the Transportation & Infrastructure Committee. The Circulator would essentially cover the route I’m talking about – downtown to Old Strathcona. Here’s a look at the map:

The highlighted section would extend from the current Health Sciences Station west to the Bonnie Doon Station on the Southeast LRT line. The alignment for this extension has not been identified yet, but it looks from the map as though it might run slightly south of 82 Avenue. The report highlights the importance of this segment:

Lack of clarity regarding this segment of the LRT network creates public uncertainty. Developing an alignment in full consultation with community stakeholders will improve public understanding around the network, particularly regarding the alignment through the Strathcona and University areas and how the line will cross the river near 109 Street. Designation as a future LRT connection to the Southeast and West LRT line would clarify land use expectations and improve the likelihood of densification and other transit oriented development.

While the recommendation is simply to receive the report, it sounds like funding may finally be coming to allow Administration to move forward:

In order to complete this planning exercise, a one-time budget request is included in the 2013 Operating Budget as an Unfunded Service Package. This budget would be used to retain a consultant to develop an alignment recommendation for the Central Area LRT Circulator.

I think this extension to the LRT would make a lot of sense, but it’s still a long way off. In the meantime, I think either more frequent bus service or additional bus routes between downtown and Old Strathcona would be welcome.

There are two other options worth mentioning. The first is that you could cycle the trip from downtown to Old Strathcona, which Google Maps estimates would take 18 minutes. That’s less than ideal in the winter, but it could be done. Cycling is definitely something I’d like to do more of next year, and it’s exactly this kind of trip that cycling would be perfect for.

The second option is the High Level Streetcar. From the May long weekend until Labour Day, it runs daily every forty minutes (between 11am and 3pm, except during the Fringe when it runs until 10pm). I think the Edmonton Radial Railway Society does a great job running the line, but perhaps we should operationalize it. The track is already there, and while there’s not much in the way of stops along the way, the route is great for getting from downtown to Old Strathcona and back again.

It shouldn’t be so hard to take transit across the river!

Media Monday Edmonton: Update #57

Here is my latest update on local media stuff:

  • Some very exciting news from Startup Edmonton: the new Creators Studio is opening in January 2013. It’s an open co-working space for “creative entrepreneurs and freelancing graphic designers, industrial designers, fashion designers, production designers, writers, playwrights, illustrators, filmmakers, musicians, video game developers, photographers, storytellers, producers, and publishers.” I’m guessing more than a few of you fall into that list, so check it out.
  • A similar thing (though perhaps more conceptual at this stage) seems to be happening in Winnipeg with an announcement from New Media Manitoba.
  • Sounds like the Edmonton Sun’s annual Charity Auction was another big success this year, raising more than $210,000 for four local charities.
  • Halloween marked the one year anchor anniversary for Global Edmonton’s Gord Steinke and Carole Anne Devaney. Congrats!
  • There are a bunch of local media men participating in Movember, which you can see here. Ryan Jespersen and BT Edmonton are leading the way so far!
  • Don’t forget, the Christmas Bureau’s Campaign Launch is coming up on November 13. There’s still time to register your team.
  • Great to hear that Ed Mason returned to work on October 29!
  • Venture Publishing is looking for a Managing Editor to join the Custom Publishing Division.
  • David Johnston’s latest Relinked column takes a look at how to cover big stories like Hurricane Sandy or Halloween.
  • BlogWest has announced a “save the date” for their 12 Days of Christmas Twitter Party.
  • Cool event coming up at the end of the month: Miss Representation. “Join us for at 6:30pm for a wine and dessert reception, followed by the 90 minute screening of Miss Representation; a film that explores the impact media has not only on women but society as well. After the film our panel discussion will prompt us to think critically and further examine the limitations that sterotypes place on our society. This dynamic panel will be moderated by local journalism consultant and educator, Karen Unland. Panelists include Brittney LeBlanc, Paula Simons, Dr. Michelle Meagher, and Mackenzie Martin.”
  • Tomorrow evening at City Hall are the Salvos Prelorentzos Peace Awards. The guest speaker is David Climenhaga, and Paula Kirman is being honored.
  • CKUA raised a little over $475,000 during its Fall 2012 Campaign!

Shout Out Out Out
Shout Out Out Out at CKUA by Mike Friel. See more photos of the CKUA Fall 2012 Campaign.

You can follow Edmonton media news on Twitter using the hashtag #yegmedia. For a great overview of the global media landscape, check out Mediagazer.

So, what have I missed? What’s new and interesting in the world of Edmonton media? Let me know!

You can see past Media Monday Edmonton entries here.

Edmonton Notes for 11/4/2012

Hope you made the most of your extra hour today! Here are my weekly Edmonton notes:

Rush Hour at 1st and 2nd
Rush Hour at 1st and 2nd, by Dave Sutherland.

Here are some upcoming events:

Mayfair Park, a week later
A nice capture of the current weather, by bonniedoon2011.

Avenue Edmonton’s Top 40 Under 40 for 2012

The fourth annual Top 40 Under 40 list was unveiled this evening at MKT.

Every year, Avenue magazine recognizes Capital Region’s most exceptional young business leaders. The Top 40 Under 40 list honours individuals under the age of 40 who are excelling in their careers, giving back to the community and raising the profile of Edmonton.

Here’s the Top 40 for 2012 and where you can find them online (in alphabetical order):

Tonight’s awards ceremony was hosted by Global Edmonton’s Vassey Kapelos and was sponsored by Celebration Homes, MacEwan University, and Century Hospitality. I couldn’t make it tonight, but judging by the #top40yeg hashtag on Twitter, it sounds like it was a great party! The website still is not updated (and like past years was down for a while) but when they get that sorted you should be able to see all the details here. The November issue should be on stands across the city soon.

Congratulations to all the winners!

To learn about even more members of Edmonton’s growing Top 40 community, check out the class of 2009, 2010, and 2011.