Old & New Media: Why can’t we work together?

This morning I attended a press event at NAIT where the winner of the 2008 novaNAIT challenge was announced. Congratulations to Stephane Contre who won first place with his crime forecasting software. You can read more in my post at Techvibes.

There was an impressive number of media people present – perhaps, as one of the NAIT representatives remarked, because everyone is sick of doing Christmas stories. Or maybe they were there simply because it’s their job to be there. While I was standing around, I happened to overhear a conversation between a couple of the camera guys. One guy did most of the talking, and though I only heard part of it, I think I caught enough:

“Why would you put this on the web? No one cares about this kind of story. You basically have to force-feed it to them during the evening news.”

Not word-for-word, but that’s the gist of it. I’m not sure who he is or which organization he’s from, so his job is safe (not that I’d name names anyway). If I were his boss however, I’d have fired him on the spot had I overheard that remark. He clearly doesn’t get it.

novaNAIT Challenge 2008

Why wouldn’t you put this story online? Give me almost any topic, and I’ll find you a community of people who care about it on the web. That’s one of the greatest things about the web – it makes it easy for small, geographically separated groups of people with similar interests to come together. And when they do, they’re not so small anymore.

Anyway, I don’t know what he was talking about. Technology and entrepreneurship, especially together, are topics that tons of people care about. Such as the community of people that read Techvibes.

Here’s a better question – why bother sending that camera guy for a story like this? I arrived with a point-and-shoot and my Flip video camera. The media guys all had DSLRs and large fancy video cameras, complete with lighting and microphones and other equipment. Obviously they acquired some higher quality content, suitable for broadcasting, but one camera could have done that – half a dozen wasn’t necessary. Heck, give one guy a Nikon D90 and he could have recorded high quality stills and HD video for the evening news. It seems like an incredible waste of resources the way news is gathered now.

Basically, what many people have been saying became real for me today. Local media organizations should be doing what they do best, and linking to the rest. This wasn’t a “breaking news” kind of story – why not let the citizen journalists gather the news and use the organization’s resources for something else? Why can’t we work together?

Of course, most local news organizations don’t know the meaning of the word link. They can’t even be bothered to hyperlink the URLs they include inside their own stories!

Here’s the funniest part of all this. This story will probably get a sixty second spot on the evening news, and the folks who are interested will fire up Google to find out more (I remain unconvinced that anyone uses those annoying “links in the news” sections of TV station websites). And guess where they’ll end up? Potentially here, and definitely at Techvibes (and they can then follow a link to all my photos and videos from the event). Heck, four of the top ten results in Google for “novaNAIT challenge” were created by me and all I did is write a couple of posts and upload some photos. So, thanks in advance camera guy!

Edmonton Notes for 12/20/2008

Here are some Edmonton-related things I found interesting this week:

Critiquing Edmonton’s Winter Light website

winter light 2009 Two weeks ago, I wondered where the website was for Edmonton’s new winter festival. A few days after that post, the official website was launched. Now that I’ve had a chance to look at it, I thought I’d post a bit of a critique. But first, here’s some new information that was released at the same time:

Opening Ceremonies and the Winter Light Gala will launch the event January 8 at 10:00 AM in City Hall and Churchill Square. The Opening Ceremonies will preview highlights of Winter Light 2009 programming with outdoor performances, a "Blessing Fire", and a media launch with special guests, dignitaries and hot chocolate.

"I think winter has been one of Edmonton’s best kept secrets for too long," says event director Pamela Anthony. "Our goal is to showcase all the wonderful aspects of our winter city – the incredible recreation opportunities, the gorgeous river valley environment, and the culture and heritage of winter peoples."

I wanted to point out that quote, because it contains a lot of imagery that I’d love to see showcased on the website. Unfortunately, it’s not there at the moment. The first thing you see at the website is an annoying ten second flash intro. Totally useless, totally a waste of my time. Once you’re past that however, things start to improve.

The main page features a nice winter scene, with the city skyline, people participating in winter activities, and the catchphrase written in the style of northern lights – let it glow, let it glow, let it glow. The site is broken up into five main sections – Winter Light (about the festival), events, calendar, resources, and contacts.

Winter Light 2009 Website

Here are the things I really like about the site:

  • The integrated Google Map (available on event pages and the resources page) is great. Very quick way to see where everything is happening.
  • Using Google Calendar in place of yet another custom calendar was very smart. Well done. Makes it easy to add things to your own calendar too.
  • Consistent layout and colors.

And here are some things I’d like to see improved:

  • The RSS feed is currently empty. Make use of that! Better yet, add a proper blog to the site.
  • Get rid of the “people” banner that appears above the content on most pages. It’s unnecessary, and increases the amount of scrolling people have to do.
  • Integrate a photo sharing site like Flickr into the photos page. I’m not going to email you my photos (see my reasoning here)!
  • Add some actual resources. Showcase the river valley! Teach me about the culture and heritage of winter peoples! The website doesn’t contain any of that.
  • Update the site frequently during the months the festival is active. Change the main page to showcase the current and/or next event taking place.

For the techies reading this – the site was built using Joomla, and it appears to be hosted by Webcore Labs (a Calgary company!). Not sure if it was built in-house or by a design firm – anyone know?

I also wanted to mention that I love the Winter Light logo. It’s simple and attractive, and the two color schemes work well (white/light blue/blue for dark backgrounds, and light blue/blue/dark blue for white backgrounds). Making the word “winter” bold is a nice touch, and reinforces the idea that the event is all about celebrating the season most love to hate. Well done on the visual identity I say.

In case you’re wondering, I’m not critiquing the website just for the fun of it! I have two main goals with this post. First, I am hopeful that someone from the team will read my comments and consider making the suggested improvements. Second, I am looking for lessons that can be applied to the Halloween Edmonton website, as that festival would be very similar – an umbrella for existing events along with a few new ones.

So far, so good!

Northern Voice 2009 Speaker Submission: Examining Twitter’s Impact on News Media

artwork by basco5I’ll be making my way to Vancouver once again this February for Northern Voice – Canada’s blogging and social media conference. I’ve attended every year since the event started in 2005, with varying levels of participation. In that first year, I was on a media panel. In 2006 and 2007, I did some recording and podcasting of the sessions. And last year, I was just a regular attendee. This year, I’d like to throw my hat in the ring to be a speaker. What would I like to talk about? Why, Twitter of course!

The deadline for speaker submissions is Friday. My intent with this post is to get some feedback – do you think what I’m pitching here would be an interesting and worthwhile session? Here’s what I’m thinking:

Examining Twitter’s Impact on News Media

Whether you “get it” or not, Twitter has changed news media forever. The microblogging service continues its push into the mainstream, and is wreaking all kinds of havoc along the way!

In this session we’re going to see how Twitter is impacting news media around the world. We’ll take a look at some notable examples from 2008, with particular focus placed on the American and Canadian political events. We’ll see why Twitter is the best place for breaking news, and how large news media organizations are starting to take advantage of the service – both for broadcasting and listening.

Local news is also being greatly affected by Twitter. We’ll examine one Canadian city in particular, Edmonton, to see how Twitter is used throughout the month of January 2009. Using data retrieved primarily from Twitter Search, we’ll examine the statistics (such as number of tweets posted, what time of day is most active, etc.) to identify trends and to help us correlate tweets with the local events and news of the month.

Finally, we’ll quickly examine how Twitter’s impact on news media translates to other industries – no one is safe!

I’d love to hear any comments or feedback you might have, as well as any suggestions on how to improve the session. Leave a comment below, or email me if that’s more your thing. I’d also encourage you to keep an eye on the Northern Voice site for updates! Thank you in advance!

Edmonton Notes for 12/13/2008

Here are some Edmonton-related things I found interesting this week:

Great Marketing: Techie Crunch

For the most part, I’d say that Tech Days 08 went as expected this week (in Calgary). Lots of people showed up, some were more interested and enthusiastic than others, and there was a mix of great content and average content. Another thing you can typically count on at a Microsoft event is a bag full of swag. Tech Days attendees did in fact receive swag, but it didn’t come in a bag!

I can’t tell you how many bags I’ve collected at Microsoft events over the years. It’s the same thing, over and over – a bag (sometimes paper, sometimes fabric) filled with marketing materials, a pen, trial software, and sometimes a book or full version of an application. The contents were similar at Tech Days, but the packaging was quite unique:

Techie Crunch Tech Days 2008

Maybe a little over-the-top, but I love it!

Techie Crunch is “Brain Food for a Healthy Mind” and comes complete with a “Free Brain Warming Toque”. It looks just like a cereal box, with all the graphics and marketing you’d expect, a fake UPC code, and my favorite – Nutrition Facts and Ingredients! As you can see they did some work with the contents too, including the toque and a plastic spoon (actually a pen).

This must have a been a fun project for the marketing team to work on. It might seem like a small thing, but it’s details like this that turn an average experience into something more memorable. Well done!

You can see a few more photos of the box with my other Tech Days photos here.

Tech Days Canada 2008 Instructors on Twitter

tech days My list of CanUX 2008 Attendees on Twitter was well-received (and I found it useful myself), so I thought I’d do something similar for Tech Days. Instead of attendees however (not possible given that thousands of people across the country have attended), I’ve started a list of instructors on Twitter (there are about 70 instructors listed at the official site). The people on this list are leaders in the Developer and IT Pro communities in Canada, so follow them and I’m sure you’ll learn something new!

Here is everyone I’ve found so far:

Christian Beauclair – http://twitter.com/cbeauclair
Damir Bersinic – http://twitter.com/damirb
John Bristowe – http://twitter.com/jbristowe
Rodney Buike – http://www.twitter.com/rbuike
Miguel Carrasco – http://twitter.com/miguelcarrasco
Kelly Cassidy – http://twitter.com/k_cassidy
Rick Claus – http://twitter.com/rickster_cdn
Joey deVilla – http://twitter.com/accordionguy
Stephen Giles – http://twitter.com/stephengiles
Barnaby Jeans – http://twitter.com/bjeans
Adam Kahtava – http://twitter.com/adamdotcom
James Kovacs – http://twitter.com/jameskovacs
Paul Laberge – http://twitter.com/plaberge
Mack Male – http://twitter.com/mastermaq
Jason Miller – http://twitter.com/jason_miller
Daniel Nerenberg – http://twitter.com/danieldcn
John Oxley – http://www.twitter.com/joxley
Steve Porter – http://twitter.com/stevevrporter
Pierre Roman – http://twitter.com/pierreroman
Bil Simser – http://twitter.com/bsimser

If you should be on the list or know of someone else who should be, please let me know and I’ll update it!

You might want to follow the official Tech Days Canada account too!

My Tech Days Sessions: ADO.NET Data Services and Internet Explorer 8

I’m in Calgary right now at Microsoft’s new paid conference, Tech Days. Despite being a little critical of the event when I first heard about it, I was asked to speak in Calgary. I figured it would be a great opportunity to get a first-hand look at the event so that I can offer more constructive feedback for future editions of Tech Days, and besides, I love sharing what I know with others!

I did the first two presentations in the Web Developer track – a session on ADO.NET Data Services followed by an introduction to Internet Explorer 8 for developers. I think my presentations went well for the most part, despite a few glitches with the demos. Initial feedback from people in the audience was positive anyway! Here are a few resources.

Goin’ Up to the Data in the Sky: ADO.NET Data Services for Web Developers

Internet Explorer 8 for Developers: What You Need to Know

Thanks to everyone who came to the sessions – feel free to contact me if you have additional questions.

Also, thanks to John Bristowe and the team at Microsoft for the opportunity to be involved with Tech Days. I’m looking forward to the rest of the sessions!

Edmonton Notes for 12/6/2008

Here are some Edmonton-related things I found interesting this week:

Edmonton’s Winter Lights Festival – Details Please!

Back in September, plans for a new winter festival called Winter Lights: A Celebration of Edmonton’s Winter Spirit were released. Almost immediately city council allocated $450,000 to the event. Today, the festival received an additional $300,000 from council:

The money comes as councillors try to make cuts to the proposed 2009 budget to avoid homeowners getting stuck with the double-digit tax increase that was originally projected in October.

Festival chairperson John Mahon said he appreciates people’s concern for how their tax dollars will be spent.

The event would run from January 8th until March 21st, right during the heart of winter. In addition to including three existing events – Ice on Whyte, the Deep Freeze on 118th Avenue, and Silver Skate in Hawrelak Park – new events such as a star-gazing party in Elk Island National Park are being planned. I like the idea, and I think it will be great for Edmonton to make that time of the year more enjoyable!

Holiday Lights at the Alberta Legislature
Photos of Light Up at The Alberta Legislature

I am concerned about the budget and timeline for the festival, however. I completely understand that arts and culture make up a relatively small amount of the city budget, and I absolutely agree that a winter festival is a great idea for a northern city like Edmonton. What I don’t get is how $750,000 is going to be spent on a festival slated to start in about a month?

Where is the website? What does the marketing look like? Is there a logo? Why are the only results in a Google Search news articles about the funding? Why isn’t the event listed in the Festival City calendar? Why don’t the existing event websites mention the new festival? And just what are these new events, anyway? A star-gazing party doesn’t sound like a very expensive production. And finally, why are they already planning for 2010? Shouldn’t we see how 2009 goes first?

According to the Edmonton Journal, more details will be released next Wednesday. I would really love for this festival to be successful, so I hope the plans don’t disappoint.

In the meantime, check out this thread at C2E for some more context and history. And some interesting ideas from Edmontonians!

UPDATE (12/12/2008): A website launched on Wednesday, December 10th: http://www.winterlight.ca – thx to Joel in the comments for letting me know.

UPDATE (1/8/2009): Here are notes, photos, and video from the opening ceremonies for Winter Light 2009!