I wonder how long it will be until we all have green overload – I am guessing it’ll be sooner rather than later. These days, you’re simply not hip and with it unless you’re proclaiming how environmentally friendly you are. That goes for individuals, companies, and all other organizations too. Trying to cure cancer? Great – so long as you go about it in a “green” sort of way. Okay maybe it’s not quite that bad, but it’s getting darn close.
Did you know Discovery is launching an entire TV channel dedicated to the green movement? Apparently the New York Times had the story back in April, but I just came across it tonight while reading about Leonardo DiCaprio’s latest project:
DiCaprio is set to executive produce “Eco-Town,” a 13-part reality series which will follow state and local officials in their quest to build an ecologically – and economically – sustainable town in Kansas, aptly named Greenburg.
Yep, even famous movie stars need to add a shade of green to their images. No one is safe from the big bad green machine!
A television channel is one thing, but a niche blog is quite another. If the recently launched earth2tech blog doesn’t scream “go green or go home” nothing does:
Earth2Tech is a publication devoted to intersection between the tech industry, their eco-moves and the next generation of tech innovation that will combat climate change.
When will it end?
MasterMaq's Blog 
I understand how you feel because the fashion industry is also jumping on the green bandwago from the Anya Hindmarch tote to $215 shirts that go to Al Gore’s Climate Project.
The winners of Imagine Cup 2007 were announced yesterday in South Korea. The winning team in the Software…